Wal-Mart Canada bumps "Boxing Day" deals up a week

    Company offers customers 13 days of Boxing Day price reductions on
    season's top gifts

    MISSISSAUGA, ON, Dec. 19 /CNW/ - For the first time ever, Wal-Mart Canada
stores nationwide are kicking off Boxing Day a week early with price
reductions on the season's top gifts. Beginning today - and for 13 days
straight until New Year's Eve - Wal-Mart Canada is offering savings on top
electronics, toys, housewares and apparel.
    Boxing Day is traditionally among the busiest shopping days of the year.
Customer research and economic trends suggest many Canadians are significantly
more price conscious this year than in past - and may defer purchases until
Boxing Day. Historically, popular Boxing Day purchases include electronics,
toys and apparel.
    "We don't think Canadians should have to wait until Boxing Day to start
their Christmas shopping or to save money," said Sylvain Prud'homme, Wal-Mart
Canada's senior vice president of merchandise. "At an expensive time of year
and in this economy, early Boxing Day deals are the best gift we could give
Canadians."
    Wal-Mart Canada's pre-Boxing Day price reductions include:

    -   Wii Wireless White Guitar, $19.94
    -   Acer Dual Core 14.1" Laptop, $449.98
    -   iPod Touch, $227.97
    -   RCA 42" Full 1080P LCD HDTV, $797.77
    -   Magnavox Blu-ray Disc Player, $147.97
    -   Panasonic 1.2 cubic foot inverter microwave, $89.00
    -   George Foreman grill, $89.00
    -   2.5 horsepower treadmill, $450.00
    -   Twin 180-thread count sheet sets, $6
    -   Penmans 5-pocket jeans, $10

    "If you ask our one-million daily customers why they choose Wal-Mart,
most will say they like the service and selection, but every single one will
tell you they love the prices. More than any time and any year before, we
think it's our time to shine for those customers and to help them save money,"
added Prud'homme.
    Wal-Mart Canada's pre-Boxing Day event is supported by a four-page flyer.
Customers can expect more price reductions for Boxing Day and Week.
    Until the end of December, customers can enjoy additional flexibility
with 24-hour shopping at 192 of the company's 310 stores nationwide. For a
list of stores open 24 hours as well as store holiday hours, please visit
walmart.ca.

    About Wal-Mart Canada

    Wal-Mart Canada operates 310 outlets nationwide serving more than one
million Canadians each day. With 77,000 associates, the company is the
nation's fourth-largest employer.

For further information: Karin Campbell, Wal-Mart Canada, (905)
821-2111, x4042