Media Advisory - Photo/B-Roll/Interview Opportunity: It's time to celebrate! The new Toys"R"Us® and Babies"R"Us® South Barrie store hosts their grand opening this weekend

- Join us at the destination for play on Saturday, November 18 and Sunday, November 19 for
fun for the whole family, giveaways, exclusive offers and more -

BARRIE, ON, Nov. 16, 2017 /CNW/ - Celebrate the grand opening of the new Toys"R"Us® and Babies"R"Us® South Barrie store at 30 North Village Way on Saturday, November 18^th and Sunday, November 19^th, with free fun for the whole family. The weekend kicks off November 18^th at 9:00 a.m.* with a ribbon cutting ceremony and prize unveiling where the three winners of the Toys"R"Us South Barrie Contest will find out if they won a $1,000, $1,500 or $2,000 shopping spree. The festivities continue all weekend long with exclusive giveaways, free photos with Santa Claus and appearances by kids' favourite characters. Plus shoppers will also enjoy 15% of their entire in-store purchase (*exclusions apply. See in store for details).  

With 20,000-square feet filled with the hottest toys and everything for baby, the new store includes interactive stations for kids from Barbie™ to LEGO™, plus new standout customer service options like mobile pay. New and expecting parents can also enjoy one-on-one appointments with our baby experts and register for everything they need at the tablet bar. In time for the holidays, Toys"R"Us and Babies"R"Us will also feature free in-store pick up within one hour and offer an expanded ship from store option at stores across Canada to get products to customers even faster.

Media are invited to experience the new store and capture the launch with photo and b-roll opportunities on Saturday morning. Interview opportunities are also available.

Visit toysrus.ca/events for full event schedule.

When:	Saturday, November 18, 2017
	9 a.m. – 9:30 a.m.*	Grand Opening Ceremony Speaking remarks by Councillor Steve Trotter, City of Barrie, Clint Gaudry, Vice – President, Marketing & Store Planning, Toys"R"Us and Babies"R"Us, Canada and Captain Starlight, Starlight Children's Foundation Ribbon cutting Toys"R"Us South Barrie Contest prize unveiling
	9 a.m. – 3 p.m.	Grand Opening Celebrations Giveaways for the first 150 kids in line Free photos with Santa Claus Play areas Guest appearances from Marshall from PAW Patrol™, Sticky Soda from Grossery Gang™, Applejack from My Little Pony™ and Hatchimals™ Penguala
	Sunday, November 19, 2017
	10 a.m. – 3 p.m.	Grand Opening Celebrations Giveaways for the first 150 kids in line Experts on hand for new and expecting parents to help with gear, feeding and everything baby Receive a $50 coupon for a purchase of $100 or more* and a free Diaper Genie ($50 value, while quantities last) when creating a registry with 25 items or more and signing up for Babies"R"Us emails
Where:	Toys"R"Us & Babies"R"Us South Barrie 30 North Village Way Barrie, ON L4N 6P3
Who:	Local families enjoying the grand opening celebrations Winners of the Toys"R"Us South Barrie Contest shopping spree Councillor Steve Trotter, City of Barrie Krista Collinson, Vice – President Operations, Toys"R"Us and Babies"R"Us, Canada Clint Gaudry, Vice – President, Marketing & Store Planning, Toys"R"Us and Babies"R"Us, Canada Tammy Carson, Store Director, Toys"R"Us and Babies"R"Us South Barrie Mark Casey, District Manager, Toys"R"Us and Babies"R"Us, Canada Captain Starlight, Starlight Children's Foundation Geoffrey the Giraffe and friends

*The timing of the grand opening ceremony is subject to change. Visit toysrus.ca/events for the most up to date
details.

SOURCE Toys "R" Us (Canada) Ltd.

or to arrange an interview or store tour, please contact: Sheri Papps, Paradigm Public Relations, O: 413-413-5207 / C: 647-898-6072, [email protected]