- New Egg Farmers of Canada survey also shows the majority of households
say imported foods cannot be fresh -
OTTAWA, May 1, 2013 /CNW/ - Canadians overwhelmingly demand that the
farm products they buy be fresh, with 90 percent saying that farms
within their province deliver that freshness, says a new survey
conducted for the Egg Farmers of Canada. Distance from farm to grocery store is seen as the key to freshness.
Eighty per cent are confident products from within Canada are at peak
quality when purchased. Conversely, 53 per cent believe imported foods
cannot be considered fresh.
"In an age where grocery aisles are filled with foods from around the
world, it is clear that Canadians place the highest value on locally
produced food, exactly what the system of supply management allows
for," says Bonnie Cohen, Manager of Marketing and Nutrition for Egg
Farmers of Canada. "The results are identical regardless of
socio-economic status, telling us that all households want the food
they feed their families produced by local farmers."
Eighty-two per cent of Canadians polled say they are confident the eggs
they buy are fresh. This was the highest scoring category in the
question that also asked about poultry, beef, vegetables and fruits.
Egg farmers in Canada operate under a supply management system that
ensures local family farms receive the fair and stable prices they need
to be among the world's most efficient producers of top quality eggs.
"The unique system of supply management is the reason our farmers can
deliver the freshness and quality that Canadian consumers expect and
demand," says Cohen.
The survey, conducted by Vision Critical, polled 3,015 Canadians 18 or
older in the second week of April. The results have a margin of error
of +/- 1.8 per cent, 19 times out of 20.
About Egg Farmers of Canada
Egg Farmers of Canada (EFC) is a not-for-profit national organization
that forecasts demand for eggs, promotes eggs and develops national
standards for egg farming. Our organization came into being in 1972 and
was established as the Canadian Egg Marketing Agency under the Farm
Products Agencies Act. We have a 16-member Board of Directors made up
of an egg farmer from each province and the Northwest Territories, a
representative of the Consumers' Association of Canada, three
representatives from the Canadian Poultry and Egg Processors Council
and a Chair of the Board. Our goal is to provide Canadians with a
secure supply of high quality Canadian-produced eggs.
Image with caption: " EGG FARMERS OF CANADA - Canadian Grocery Shoppers Equate Freshness with Local (CNW Group/Egg Farmers of Canada)". Image available at: http://photos.newswire.ca/images/download/20130501_C9951_PHOTO_EN_26157.jpg
SOURCE: Egg Farmers of Canada
For further information:
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