Sears Canada Launches Sears Certified Real Estate Services

    Canadians can earn thousands in Sears Gift Cards when Buying or
    Selling a Home

    TORONTO, March 2 /CNW/ - Sears Canada Inc. (TSX: SCC) announced today the
launch of 'Sears Certified Real Estate Services', helping make real estate
transactions professional, easy and rewarding. Starting today, customers
buying or selling a home in the GTA (Greater Toronto Area), can earn 0.6% of
the home's selling price in Sears gift cards, potentially receiving thousands
of dollars in rewards. For instance, on a $350,000 home, the rewards equal to
$2,100 in gift cards that can be used to help furnish the home with brand name
appliances, electronics, housewares, furniture, and more.
    "Buying a home is the largest investment most Canadians will make," said
Dene Rogers, President & CEO, Sears Canada Inc. "No company in the country is
more trusted than Sears Canada, and Sears is committed to helping our
customers find a home, or sell their home using a Sears Certified agent that
is experienced and dedicated to customer service and demonstrated results. In
addition to trusted service, customers will earn 0.6% of the home's selling
price in Sears Gift Cards, guaranteed."
    Sears Certified Agents are from leading brokerages, and are thoroughly
reviewed for their sales abilities, licensing and professional achievements.
They possess at least three years experience, and are knowledgeable and
dedicated in the complete real estate process including: listing, home
searches, negotiations and closing. Currently servicing the GTA bordered by
Oakville, Newmarket and Oshawa, they have expertise in their markets and know
property values for the area, understanding unique benefits and issues of
their communities.
    Buying or selling a home with Sears Certified Agents includes an
exclusive rewards program that is unparalleled in the market. There are no
points, tiers or levels. Customers earn a straight 0.6% of the sale price of
their home in Sears Gift Cards, 30 days after the closing date of the
property. If they are buying and selling their home, they will earn Sears Gift
Cards for both transactions. The chart below outlines the potential earnings:

               -------------------------------------------------
                Home Selling Price             Sears Gift Cards
                ------------------             ----------------
               -------------------------------------------------
                    $250 000                       $1 500
               -------------------------------------------------
                    $300 000                       $1 800
               -------------------------------------------------
                    $350 000                       $2 100
               -------------------------------------------------
                    $400 000                       $2 400
               -------------------------------------------------
                    $450 000                       $2 700
               -------------------------------------------------
                    $500 000                       $3 000
               -------------------------------------------------

    Sears Gift Cards can be used at all Sears stores, as well as on catalogue
and sears.ca orders. Canadians have trusted Sears for decades when outfitting
their new homes with brand name electronics, appliances, home furnishings, and
professional home installation services.
    Sears Certified Real Estate Services is operated by QV Realty Inc.,
Brokerage which is duly licensed to trade in real estate pursuant to the Real
Estate and Business Broker Act, 2002.

    For more information, Customer Care Associates at QV Realty are available
by:

    Phone:       Toronto:       647.728.4817
                 Toll-Free:     1.877.SEARS.51
    Web:         www.searsrealestate.ca
    Email:       contact@qvcanada.com

    This release contains statements that are forward-looking. Actual results
or events may differ materially from those forecasted in this release because
of the risks and uncertainties associated with Sears Canada's business and the
general economic environment.

    Sears Canada is a multi-channel retailer with a network of 198 corporate
stores, 187 dealer stores, 44 home improvement showrooms, over 1,850 catalogue
merchandise pick-up locations, 106 Sears Travel offices and a nationwide home
maintenance, repair, and installation network. The Company also publishes
Canada's most extensive general merchandise catalogue and offers shopping
online at www.sears.ca.

    QV Realty Inc. is the exclusive operator of the Sears Certified Real
Estates Services program. QV Realty inc., Brokerage is duly licensed to trade
in real estate pursant to the Real Estate and Business Broker Act, 2002.

For further information: Media Contact: Vincent Power, Sears Canada
Inc., (416) 941-4422, vpower@sears.ca