Zellers Important Safety Notice - Potential Child Safety Hazard

    TORONTO, Nov. 26 /CNW/ - Hudson's Bay Company (Hbc) has learned of a
potential safety hazard with a one piece infant sleeper imported by Jo-Joe
Fashions, which was sold at Zellers during the month of November 2007. Through
its quality assurance process, Hbc discovered that the covered snaps on the
sleeper can be pulled off, resulting in a potential choking hazard.
    The one piece sleeper was sold for $19.97 under the Holiday Joy label at
Zellers. The sleeper is only available in red ranging in three sizes: zero to
three months, three to six months and six to nine months.
    Hbc urges customers to stop using this sleeper and to return them to any
Zellers store for a full refund.

    About Hbc

    Hbc is Canada's largest diversified general merchandise retailer,
operating in department store (the Bay), mass merchandise (Zellers), specialty
(Home Outfitters and Designer Depot) and discount (Fields) formats. With more
than 580 retail outlets and nearly 70,000 associates located in every province
in Canada, Hbc provides Canadians with stylish, quality merchandise at great
value, through retail banners focused on exceptional customer service. Hbc is
a Canadian retail leader in corporate social responsibility, and the fifth
annual Hbc CSR report can be found at www.hbc.com.

    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
    the CNW Photo Network and archived at http://photos.newswire.ca.
    Additional archived images are also available on the CNW Photo Archive
    website at http://photos.newswire.ca. Images are free to accredited
    members of the media/

For further information:

For further information: Hillary Marshall, Hbc, Corporate
Communications, (416) 861-6315, hillary.marshall@hbc.com Or Hbc Customer
Service, 1-866-746-7422

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