"Your Kitchen and the Green Movement"

    HAMILTON, ON, Feb. 4 /CNW/ - Though the message has been repeated in
thousands of different ways, going "green" and helping the environment is a
message that still hasn't gotten through to many people. That's why one
Hamilton company is helping to make "going green" a little easier. Countertop
Makeovers offers a refreshing way to make any kitchen or bathroom look great
without dumping more waste into the city's landfill sites, at a price that
fits almost any budget. Through a unique system, Countertop Makeovers can
resurface any kitchen or bathroom countertop or cabinets, by using a solution
that's sprayed on, turning a dated and worn surface into something that's
brand new, "This is a great and inexpensive way, for anyone who wants to
makeover their kitchen or bathroom, and save thousands of dollars at the same
time." Said Jennifer O'Keefe, one of the Directors and part owner of
Countertop Makeovers, "This way, they don't have to rip out their kitchen or
bathroom countertops or cabinets and throw them away."
    Backed by a five-year warranty, Countertop Makeovers is the only company
in South Western Ontario that offers countertop resurfacing and can refinish
such materials as laminate, Formica, veneers, ceramic tile, wood and Arborite.
A customer can save up to 75% of the cost of replacement. "We recently had a
client who showed us a quote they received from one of the big box renovation
stores, for redoing their kitchen countertop" Said O'Keefe, "And they were
charging well over 2-thousand dollars including the cost of disposing of the
countertop. For that same job, we only charged the client $690."
    According to the City of Hamilton's Waste Management 2006 Annual Report,
the waste diversion rate from the city's landfills, increased from 30% in 2005
to 40% in 2006. Meaning that though that increase is a good number, more work
still needs to be done. The City of Hamilton has set an aggressive objective
of 65% waste diversion by the end of this year. One way Countertop Makeovers
is hoping to help reduce the amount of waste going into landfills is with a
special contest to help raise awareness and give people the opportunity to go
green. The "Kitchen Face-lift Contest" takes place now until
February 15, 2008. Countertop Makeovers has already resurfaced the countertops
of 150 homes and hopes to more than double that number to 350 by the end of
this year. They've helped to reduce the amount of garbage piling up in
landfills. "The water-based solution we use is environmentally friendly and is
great for people who are especially sensitive or who have allergies." Said
O'Keefe, "And the best part is, our customers can choose from over
68 decorator colours giving them the look they want at a price that is
affordable. That's why we hope this contest will get people interested in
seeking new ways to change the current look of their kitchen while helping to
save the environment. Isn't that what going green is all about, recycling by
    For more information on the "Kitchen Face lift Contest", go to
www.countertopmakeovers.com. For media inquiries contact Sharon Welch, FPM
4PR, at (905) 777-9503 ext. 27, or sharon@4pr.ca

For further information:

For further information: Sharon Welch, FPM 4PR, Phone: (905) 777-9503,
ext. 27, Email: sharon@4pr.ca

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