Yahoo! Music Canada Sponsors JunoFest 2007

    Yahoo! tools put the Juno Awards at users' fingertips

    TORONTO, March 29 /CNW/ - Music fans and festival goers are invited to
join Yahoo! Music Canada at this year's JunoFest in Saskatoon. JunoFest is a
two-day music festival that showcases close to 100 bands. It takes place in 15
 venues across Saskatoon with performances from established artists,
independent acts as well as Juno nominees. This year Yahoo! Music Canada is
bringing JunoFest and the Juno Awards to the homes of Canadian Internet users
across the nation.
    "Yahoo! Music Canada is linking users to their favourite Canadian artists
and songs - that is what makes us one of the leading online music destinations
in Canada," said Andy West, Manager, Yahoo! Music Canada. "Sponsoring JunoFest
is our way of connecting with musicians and fans across the nation, and of
celebrating the amazing music that this country has to offer," said Mr. West.
    In addition to sponsorship support, Yahoo! Music Canada has created a
Juno Awards 2007 feature online. The site connects users to the Juno Awards
and connects fans who are at the event with those who are following JunoFest
online. By utilizing Yahoo!'s library of Canadian video and audio content, as
well as social media tools including 360 blogs and flickr, this site engages
users in the Yahoo! experience. Some features include:

    -   Video streaming from nominated artists including Nelly Furtado, k-os,
        Three Days Grace, The Tragically Hip and Chantal Kreviazuk
    -   Radio streams on featuring music from Juno nominees and JunoFest
        performers past and present: and
    -   A link to a branded JunoFest page in Flickr encouraging fans to
        upload and share images from the weekend: .
    -   A link to a Juno Blog on Yahoo! 360 featuring band profiles,
        interviews, party highlights and gossip leading up to the Juno Awards
        and throughout the weekend:

    "Our involvement with the Juno Awards is in keeping with our overall
philosophy of showcasing the full range and richness of the Canadian music
scene, said Mr. West. "The Juno Awards represent an annual celebration of
Canadian music, and on Yahoo! Canada Music that's something we showcase every
day," he said.

    About Yahoo! Music Canada

    Yahoo! Music ( offers users comprehensive
music-related content, features and information available online. Yahoo! Music
provides a wide selection of music videos, Internet radio, exclusive artist
features and music news covering all genres of music. Users can also access
Yahoo! Music Unlimited (YMU), the subscription music service that provides
music fans with unparalleled music listening and management functionality at
an incomparable value.

    About Yahoo! Canada

    Yahoo! Canada Co. is a leading Internet destination that provides online
products and services to meet the needs of Canadians and offers a range of
tools and marketing solutions for businesses to connect with Internet users.
Yahoo! Canada services Canadians in both English and in French through its
sites, and Yahoo! Canada is headquartered in
Toronto, Ontario.

For further information:

For further information: Clive Hobson, Yahoo! Canada, (416) 848-6184,; Julia Stein, Fleishman-Hillard, (416) 645-3683,

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