XPEL Launches Patent-Pending Clear Coated Paint Protection Film

    Company to Transform the Industry With Patent-Pending Clear Coated Film
Available in Two Grades and a New 54-Inch Roll

    SAN ANTONIO, October 23 /CNW/ - XPEL Technologies Corp. (TSX
VENTURE:DAP.U) announced today the launching of its Clear Coated Paint
Protection Film which will transform the industry and make XPEL the leading
full-service provider of Paint Protection Programs worldwide.

    "With this exciting announcement, XPEL puts the final piece of the puzzle
in place, making our company the leading full-service partner for the Paint
Protection industry," states XPEL Chief Executive Officer Steven J. McAuley.
Mr. McAuley added, "XPEL has been strategically working towards this goal for
some time. We listened to our customers and knew that they wanted industry
transformation and a partner that offered an end-to-end solution. XPEL is very
pleased to now be able to offer that solution to our valued Paint Protection
Program partners. Not only are we transforming the industry by bringing them a
new film, XPEL film is unlike anything the industry has ever seen."

    54-Inch Roll

    Traditional clear or top-coated paint protection film has only been
available in rolls up to 48 inches wide, forcing installers to leave an
unattractive line during full hood installations. XPEL's new film product
comes in rolls up to 54 inches wide. This allows installers the ability to
perform a complete hood installation without an unsightly break in the film.
This new size saves the installer labor time, film cost and creates much
higher customer satisfaction ratings.

    Two Grades of Film

    For the first time ever, paint protection installers will be able to
choose from two grades of Clear Coated film. XPEL's new Clear Coated Paint
Protection Film is available in Standard and Premium grades. Unlike other
films that may appear blurry or have an "orange peel" texture, XPEL's new
Premium Clear Coated Paint Protection Film is unmatched in its clarity,
quality and texture.

    Industry Transformation

    XPEL is geared to revolutionize the paint protection industry. By
introducing XPEL-branded Clear Coated Paint Protection Film, XPEL completes
its comprehensive Paint Protection Partner Program. Installers and dealers of
paint protection products will now be able to receive from XPEL everything
they need to run a thriving paint protection business. Further, XPEL plans on
growing the industry at large and playing a key role in increasing the
penetration rate of installed film on new cars.

    XPEL and its network of partners represent 40 to 45 percent of all paint
protection retail sales in the United States. The current penetration rate of
installed film on new cars is estimated to be only one (1) percent. By
providing a comprehensive Paint Protection Partner Program, and through its
established distribution channels in Europe, Asia, Middle East and Australia,
XPEL will assist its network in increasing the penetration rate in the U.S.
and throughout the world.

    About XPEL Technologies Corp.

    With distribution channels in Europe, Asia, Middle East and Australia,
XPEL Technologies Corp. is the worldwide leading supplier of automotive
survival products. XPEL sells automotive paint, headlamp protection products
and installation tools and is the developer of the Design Access Program
software. XPEL sells its products directly to consumers and installer
partners, providing them everything they need to develop a thriving paint
protection business. In addition to its expansive line of products, the
Company offers installation training and marketing support, making it the
premier source for dealers and installers of paint protection products. XPEL
is publicly traded on the TSX Venture Exchange. Additional information can be
found on the company's website at www.XPEL.com.

    Certain statements contained herein such as: "which will transform the
industry" and "making our Company the leading full-service partner" are
considered "forward-looking statements." These types of statements are based
upon the belief of the Company's management, as well as assumptions made
beyond information currently available to the Company's management. Because
"forward-looking statements" are subject to risks and uncertainties, actual
results may differ materially from those expressed or implied by such
forward-looking statements. Factors that could cause results to differ
materially from those expressed or implied by such forward-looking statements
include, but are not limited to, price competition, the inability to obtain
additional capital, loss of key personnel, unavailability of leased
facilities, technological changes, service interruptions, equipment failures,
customer attrition, general economic conditions, relationships with vendors,
government supervision and regulation, changes in industry practices, and
other factors.

    The TSXV has not reviewed and does not accept responsibility for the
adequacy and accuracy of this information.

For further information:

For further information: XPEL Technologies Corp., San Antonio Steven J.
McAuley, CEO, 210-678-3700 smcauley@xpel.com or Agency Contact: Blue Flame 6
Shellie Pierce, 866-860-2687 spierce@blueflame6.com

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XPEL Technologies Corp.

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