Wotif.com to Brand London City in 2009

    Last-Minute Online Accommodation Specialist Will Become the Latest
    Sponsor of London City

    LONDON, Feb. 4 /CNW/ - London City is the most established football team
in top-flight Canadian Football. The CSL (Canadian Soccer League) side
struggled for form at times last season and missed out on the play-offs but
are looking to bounce back in 2009 and believe that working with established
global organisations such as Wotif.com can only be good for the domestic game.
    Wotif.com Brand Development Manager James Coulbault commented that, "We
are really excited to be working with London City and believe that our role is
to be much more than just a name on the kit. We hope that we can work closely
with the organisation to offer supporters a world-class service."
    As part of the sponsorship Wotif has built a custom website for London
City and CSL fans looking to travel to away games to support their teams. The
site is called http://www.londoncityaway.ca and provides hotels and
accommodation near all of the league grounds as well as competitions and
international football information.
    London City General Manager Ryan Gauss said: "This is a step in the right
direction for the club, especially as the Canadian Soccer League is looking to
expand out into Western Canada and eventually across the nation. London City
is very excited to be partnered with Wotif.com and hopes that our fans will
take the opportunity to enjoy this top-class service. With the potential
expansion of the league this is the type of service that each CSL club will
need to consider providing."

    About Wotif.com

    Wotif.com sells accommodation online in more than 44 countries.
    Our great rates and 24/7 Customer Service Centre have made us the most
popular way for business and leisure travellers in Australia and New Zealand
to book accommodation online. Every month our site attracts 3.2 million
visits, with customers making more than 200,000 bookings through our 28-day
booking window.
    We launched in Brisbane, Australia, in March 2000 and now have offices in
Canada, Malaysia, New Zealand, Singapore, Argentina and the United Kingdom.

For further information:

For further information: James Coulbault, Brand Development, GM - Europe
& Americas, T: +44-207-539-0766, F: +44-207-539-0770, E:

Organization Profile


More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890