MIAMI, March 2 /CNW/ - CGS Publishing Technologies International (CGS), a
global leader of color management solutions, production workflow technology
and specially-formulated media, announced that Ogilvy & Mather, one of the
world's leading full-service advertising agencies, is experiencing substantial
business improvements and enhanced creative capabilities with the
implementation of ORIS Color Tuner in its production process. The company made
the announcement at the Graphics of the Americas tradeshow in Miami, Fla.
"Before incorporating CGS' proofing solutions into our production
process, we struggled keeping up-to-date on the technology needed to run our
business," said Xavier Carou, manger of creative technology, Ogilvy & Mather
in Toronto. "From day one we've been impressed with Color Tuner's ease of use,
flexibility and color control."
A component of ORIS Digital Proofing System, ORIS Color Tuner, combines
automation and color management with high-speed output, allowing for quality
proofs on affordable inkjet devices. After deploying ORIS Color Tuner, Ogilvy
& Mather has significantly lowered its cost-per-proof while maintaining
consistency and accuracy of color.
Additionally, the CGS solution reduces the amount of time spent on
proofing and lowers labor cost through intuitive set-up and calibration tools.
The software enables customers, including Ogilvy & Mather, to exceed quality
level expectations and maintain color control at a relatively low price.
"Being a part of the advertising industry, Ogilvy & Mather is pressured
to meet tight deadlines and maintain the highest standards of quality," said
Trevor Haworth, president and chief executive officer, CGS Publishing
Technologies. "Our technology provides the reliability, color accuracy, power
and flexibility needed to thrive in today's graphic arts environment."
CGS Publishing Technologies is exhibiting its complete its complete
hybrid proofing solutions, production workflow technology and consumable
production line at the Graphics of Americas show through March 4, 2007, booth
About Ogilvy & Mather:
As one of the world's leading creative agency networks, Ogilvy & Mather
represents big-name clients including American Express, Dove, IBM and
Motorola. Operating with nearly 500 offices worldwide, Ogilvy & Mather is one
of WPP Group's primary agencies.
About CGS Publishing Technologies:
Established in 1985, CGS Publishing Technologies International GmbH,
Hainburg, Germany, is a world leader in color proofing, productivity and
production systems for the professional graphics arts market. Headquartered
near Frankfurt, CGS also has operations in the Americas, as well as sales and
support partners throughout the world. More information can be found on the
CGS web site, www.cgs-oris.com.
For further information:
For further information: CGS Publishing Media contacts: Kelly Perkins,
612-870-0061 email@example.com or Padilla Speer Beardsley Inc. Karen
Leinberger, 612-455-1783 firstname.lastname@example.org