Wmode Signs Agreement with EA to Distribute EA Mobile Games in Malaysia

    Wmode to Distribute Top EA Mobile Games to Malaysian Market

    SAN FRANCISCO, October 23 /CNW/ - Electronic Arts (NASDAQ:   ERTS), the
world's leading interactive entertainment software company, and Wmode, a
leading provider of digital media distribution services under the ClearMode(R)
brand, today announced that they have entered into an agreement to distribute
EA Mobile(TM) games to customers across Malaysia via local mobile operators
DiGi and Maxis. Wmode will support EA Mobile marketing initiatives with DiGi
and Maxis via their online channels.

    As part of the agreement, the lineup of EA Mobile's latest games to
become available to millions of subscribers around Malaysia before the end of
2007 will include top titles such as Medal of Honor Airborne(TM), BURNOUT(TM)

    "We are thrilled to be able to distribute EA's innovative, fun and
popular titles for the mobile platform to our Malaysian operator partners,"
said Tom Beaman, Senior Vice President, Global Marketing and Sales for Wmode.
"This agreement is another step in our strategy as leaders in digital media
distribution to bring some of the best mobile games to consumers across the

    "We are happy to add Malaysia to our growing consumer base around the
world," said Mike McCabe, Director, Publishing, EA Mobile Asia. "The lineup of
titles will offer something for everyone, and we look forward to working with
Wmode to bring more of our popular titles to the market in the future."

    About Electronic Arts

    Electronic Arts Inc. (EA), headquartered in Redwood City, California, is
the world's leading interactive entertainment software company. Founded in
1982, the company develops, publishes and distributes interactive software
worldwide for video game systems, personal computers, cellular handsets and
the Internet. Electronic Arts markets its products under four brand names: EA
SPORTS(TM), EA(TM), EA SPORTS BIG(TM) and POGO(TM). In fiscal 2007, EA posted
revenue of $3.09 billion and had 24 titles that sold more than one million
copies. EA's homepage and online game site is www.ea.com. More information
about EA's products and full text of press releases can be found on the
Internet at http://info.ea.com.

    About Wmode

    Wmode operates ClearMode(R), a digital media distribution service that
provides for the recruitment, management, discovery, delivery and payment of
digital content. Wmode offers a complete suite of technologies and services as
a managed service to enable triple and quad play service providers, broadband
operators, mobile carriers, MVNOs, content providers and media companies to
deliver a broad range of digital content and services to their consumers.
ClearMode, the first complete digital media distribution solution, has been
operated as a managed service since 2002. Wmode, founded in September 2000, is
a privately held company with offices in Calgary and Toronto, Canada and Bern,
Switzerland. Further information about Wmode can be found at www.wmode.com.

    EA, EA SPORTS, EA SPORTS BIG and POGO are trademarks or registered
trademarks of Electronic Arts Inc. in the U.S. and/or other countries.

    EA, EA SPORTS, EA SPORTS BIG, POGO, EA Mobile, Burnout and Medal of Honor
Airborne are trademarks or registered trademarks of Electronic Arts Inc. in
the U.S. and/or other countries. All Rights Reserved. EA SPORTS FIFA 08 is an
official FIFA licensed product.

For further information:

For further information: Wmode, Inc. Marty Savoy, 403-210-8327

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