Wildest race on earth attracts the best adventure racers on the planet

    ORFORD, QC, July 28 /CNW Telbec/ - As part of its efforts to showcase its
magnificent region, Tourism Lower North Shore is pleased to host the 2008
Coast Raid, which will take place from August 20 to 24. The Event will welcome
athletes from around the world on the road of the pioneers who first set foot
on North American soil.

    What is the Coast Raid?

    The Coast Raid will wound its way through more than 300 Km of rugged,
spectacular and untamed backcountry of Lower North Shore Québec.
    The goal is simple: each team, with skill levels ranging from week end
warriors to world-class athlete must travel quickly using trekking, mountain
biking, trail running, ocean kayaking, swimming and fixed rope skills to
overcome this incredible challenge. With enough dedication, mental stamina,
endurance, and most importantly, teamwork, teams will successfully make it to
the finish line. They will have 4 days and 3 nights to complete the course.
    Teams from 8 countries will battle not only the physical aspects of
adventure racing, but also some of the most brutal mental and psychological
challenges of any competition.
    Coast Raid is one of the few adventure races that will not allow
assistance crews. Teams are allowed only what they can carry from one
transition point to the next.

    Technology and the Coast Raid

    The event will be broadcast with GPS-Iridium satellite Tracking. Everyone
on the planet will be able to follow their favourite team live. The Medias
will also have access to Rights Free TV resume and high resolution pictures
every day of the race. For more details, write to

    The Lower North Shore

    The Coast Raid is also an original way to promote the Lower North Shore
region to lovers of the great outdoors and adventure tourism from all over the
world. Promotion of the event will be supported by an internationally
distributed television images about the region and the event. The Lower North
Shore is an ideal place to hold an international raid. The people are very
welcoming and excited about the project. The local geography is a critical
success factor, but the region's inhabitants is another.

For further information:

For further information: Jean-Thomas Boily, (819) 847-2197, cell: (819)

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