Airline's research shows guests like free things
CALGARY, Sept. 12 /CNW/ - WestJet Airlines today announced another
freebie - free flights - to the large list of free services it already offers
its guests. Spreading the news through its Fly Free promotion with Canwest,
the airline is offering guests the opportunity to win free flights and put
some extra cash in their pockets.
"Our research shows that 100 per cent of our guests like free things,"
explained Lauri Feser, Vice-President of Marketing. "Since we already offer
such free services as call centre bookings, a second checked bag, snacks, live
TV, sporting equipment, the list goes on, our options were running out. We are
excited to work with Canwest on a contest that adds free flights to the list."
While a full list of WestJet's free stuff is available on westjet.com,
information on Fly Free can be found in your Calgary Herald.
Fly Free is a six-week newspaper promotion that will run throughout the
fall. Readers can collect daily game pieces from their local paper to attach
to a game board. At the end of each week, readers submit the completed game
board for a chance to win.
Each week, readers have a chance to win their choice of a $17,833 credit
with WestJet or WestJet Vacations as well as $3,000 in cold hard cash weekly,
for a share of the $125,000 in prizing. There is a new chance to win each week
of the contest. In addition, participants can visit
www.calgaryherald.com/flyfree for daily chances to win secondary prizes,
including WestJet travel credit.
WestJet is Canada's leading high-value low-cost airline offering
scheduled service throughout its 51-city North American and Caribbean network.
Named Canada's most admired corporate culture in 2005, 2006 and 2007, WestJet
pioneered low-cost flying in Canada. WestJet offers increased legroom and
leather seats on its modern fleet of 76 Boeing Next-Generation 737 aircraft,
and live seatback television provided by Bell ExpressVu. With future confirmed
deliveries for an additional 45 aircraft, bringing its fleet to 121 by 2013,
WestJet strives to be the number one choice for travellers.
For further information:
For further information: Media Contacts: Gillian Bentley, Media
Relations, telephone: 1-888-WJ 4 NEWS (1-888-954-6397), e-mail: