West 49 Inc. announces resignation of Chief Financial Officer

    Toronto Stock Exchange Symbol: WXX

    BURLINGTON, ON, Feb. 15 /CNW/ - West 49 Inc. (TSX: WXX) (the "Company"),
Canada's leading action sport retailer, announced today that Steve Boyack has
notified the Company of his resignation from his position as Chief Financial
Officer and Corporate Secretary, effective March 14, 2008, for personal
reasons. As such, West 49 Inc. has initiated a search for a new Chief
Financial Officer.
    "We want to thank Steve for his contributions to West 49 Inc. and wish
him the best with his future endeavors," said Sam Baio, Chief Executive
Officer of West 49 Inc. "Steve led the effort in improving the Company's
controls and financial reporting infrastructure necessary to allow for the
growth of our business going forward. We are fortunate to have a capable team
in place to ensure an orderly transition while we search for a suitable

    About West 49 Inc.

    West 49 Inc. is a leading Canadian multi-banner specialty retailer of
apparel, footwear, accessories and equipment related to skateboarding,
snowboarding, surfing, BMX, motocross, and the music industry. The Company's
stores, which are primarily mall-based, carry a variety of high-performance,
premium brand name and private label products that fulfill the lifestyle needs
of identified target markets, primarily tweens and teens (ages 10 through 18).
As at January 26, 2008, the Company operated 134 stores in nine provinces,
under the banners West 49, Billabong, Off The Wall, Amnesia/Arsenic, D-Tox,
and Duke's Northshore, and an online retailer www.boardzone.com. The Company's
common shares are listed on the Toronto Stock Exchange under the symbol WXX.
The Company has approximately 64 million shares outstanding.

    Forward-looking statements

    Information in this news release that is not current or historical
factual information may constitute forward-looking information. Implicit in
this information are assumptions that, although considered reasonable by the
Company at the time of preparation, may prove to be incorrect. Readers are
cautioned that forward-looking information involves known and unknown risks,
uncertainties and other factors that may cause actual results, performance or
achievements to be materially different from any future results, performance
or achievements expressed or implied by the forward-looking information.
Accordingly, investors should not place undue reliance on forward-looking
information. The Company includes in publicly available documents filed from
time to time with securities commissions and the Toronto Stock Exchange, a
thorough discussion of the risk factors that can cause anticipated outcomes to
differ from actual outcomes. Forward-looking information is provided as of the
date of this news release, and the Company assumes no obligation to update or
revise them to reflect new events or circumstances.

For further information:

For further information: Rhonda Allen, Director, Finance, West 49 Inc.,
(905) 336-5454 ext. 224, E-mail: ir@west49.com; Trevor Heisler, Investor
Relations, The Equicom Group Inc., (416) 815-0700 ext. 270, E-mail:

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