Funds raised in communities stay in those communities
OTTAWA, Aug. 5 /CNW Telbec/ - Walmart Canada announced today that its
stores nationwide will be raising much-needed funds for Canadian Red Cross.
The campaign, which runs from August 5 to 31 in 312 outlets coast-to-coast, is
expected to raise $2.1 million. Since 2003, Walmart Canada has raised and
donated nearly $7 million to support the Canadian Red Cross.
During the three-week campaign, customers are invited to donate at the
cash register to support disaster relief. "Walmart is one of the first
corporations to call the Red Cross when disasters strike - offering in-kind
goods, collecting funds, making corporate donations or offering a helping hand
from its associates," says Tim Hoswitschka, director of national corporate
relations for the Canadian Red Cross.
Money raised during this campaign will help to provide urgently needed
relief items during disasters and beyond. Funds raised in communities will
stay in the communities to help in times of disaster - from house fires to
larger-scale disasters. Additionally, Walmart's sponsorship helps Canadian Red
Cross provide emergency supplies such as blankets, clothing, water and hygiene
kits which include toothbrushes, soap and other toiletries.
"As the leading corporate sponsor of the Canadian Red Cross, we're proud
to do our part to ensure the Red Cross is ready when disaster strikes," said
John Lawrence, Director of Corporate Social Responsibility for Walmart Canada.
"Supporting the Red Cross is one small way to ensure our communities get the
help they need when they need it the most.
From the spring floods in Manitoba to the summer forest fires in British
Columbia, Red Cross is there in times of need for Canadians whose lives are
disrupted due to disaster.
Canadians wishing to support Red Cross disaster preparedness and response
are encouraged to make a financial donation by donating online at
About Canadian Red Cross
The Canadian Red Cross is a member of the International Red Cross and Red
Crescent Movement, which includes the International Federation of Red Cross
and Red Crescent Societies, the International Committee of the Red Cross and
187 National Red Cross and Red Crescent Societies. Our mission is to improve
the lives of vulnerable people by mobilizing the power of humanity in Canada
and around the world.
About Walmart Canada Corp.
Walmart Canada operates a growing network of 312 outlets nationwide,
serving more than one million Canadians daily. With 80,000 associates, the
company is Canada's fourth largest employer. Walmart Canada has one of the of
the largest and strongest community involvement programs in Canada. In 2008,
the company raised and donated $20 million or $384,000 weekly, to support more
than one thousand charities and organizations in need.
For further information:
For further information: or to arrange an interview: Contact local Red
Cross Public Affairs (http://www.redcross.ca/article.asp?id=2309&tid=001)
staff, Or, call the Red Cross 24 hour media line: (613) 740-1994; Felicia
Fefer, Corporate Affairs, Walmart Canada, (905) 821-2111