Wal-Mart Canada extends low-price promise with new warranty program

    Retailer's new "Product Protection Plan" offers low-cost, worry-free
    ownership of electronics

    MISSISSAUGA, ON, March 17 /CNW/ - Today, Wal-Mart Canada launched its
first-ever retail product extended warranty program, offering Canadian
customers product protection with a focus on low prices. Extended warranties
are now available on more than 1,900 items, covering a wide range of
electronics including, televisions, digital cameras, MP3 players, computers,
video game consoles and more. Wal-Mart Canada's extended warranties offer a
great complement to the company's growing focus on a larger and higher quality
assortment of electronics - and its focus on price leadership.
    "We've always focused on providing customers with quality products at the
lowest price and now we can further enhance our offering by protecting those
products with affordable warranties," says Trudy Fahie, Wal-Mart Canada's vice
president of financial services. "There's really a three-fold benefit:
customers get everyday low prices on their purchase, worry free ownership and
the protection they expect from an extended warranty for a low price."
    For products priced at $200 or more, customers can purchase a three-year
product repair plan, including a parts and labour guarantee; power surge
protection; a no-lemon guarantee and 24-hour call-centre assistance. The plan
is transferable with the product should it be gifted or sold to another
individual. For products under $200, customers can purchase a two-year
replacement plan, offering new or refurbished products of like kind and
quality should their original product fail.
    Both plans are effective immediately after purchase. Customers can call a
toll-free number, 24/7, for assistance and bring failed products to more than
2,300 service centres across Canada for repair.
    Pricing of the product protection plan varies by item and retail pricing.
    Each of Wal-Mart Canada's 299 stores will offer the product protection
plan beginning today.

    About Wal-Mart Canada

    Founded in 1994 and based in Mississauga, Ontario, Wal-Mart Canada serves
more than one million Canadians each day at its 265 discount stores, 28
Supercentres and six SAM'S CLUB operations. With more than 77,000 associates,
the company is one of Canada's largest employers and has consistently been
listed among The 50 Best Companies to Work for in Canada, as published in
Report on Business Magazine. Wal-Mart Canada operates one of the strongest
community involvement programs in Canada.

For further information:

For further information: Kevin Groh, corporate affairs, Wal-Mart Canada,
(905) 821-2111 x 8012

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