Volkswagen announces MSRP reductions on most of its 2008 models

    AJAX, ON, Feb. 13 /CNW/ - Volkswagen Canada announced today a reduction
of its Manufacturer Suggested Retail Price on most of its 2008 models, ranging
from the 2008 Rabbit (up to $700 reduction) to the 2008 Touareg 2 (up to
$5,800 reduction). The new prices take effect on Friday, February 15,
coinciding with the opening of the 2008 Canadian International Auto Show in
    Price decreases were also announced on some upcoming 2009 models. The
2009 Jetta TDI, which was introduced at the 2008 Montreal Auto Show, last
month, benefits from an MSRP that has dropped by $1,200, to $24,275 for the
Sedan and $25,675 for the Wagon. The 2009 Jetta Wagon 2.5's starting price
will now be $23,475, which represents $1,500 less than the price announced in
    "We have been taking great strides to provide Canadian consumers with
affordable German-engineered vehicles", noted John White, President and CEO of
Volkswagen Group Canada Inc. "These very significant pricing actions not only
demonstrate our commitment to the Canadian market by recognizing the sustained
strength of the Canadian dollar, but also continue to reinforce Volkswagen's
message of affordability. We are a brand that, more than ever, offers great
value to the Canadian consumer."
    Here is the list of the vehicle MSRP reductions and adjustments,
depending on model and equipment package level:

    Model                    Previous MSRP        Reduction         New MSRP

    Rabbit 3-door               $20,175              $200            $19,975

    Rabbit 5-door               $21,675              $700            $20,975

    New Beetle                  $22,775              $800            $21,975

    New Beetle Convertible      $27,795              $820            $26,975

    Jetta A5 Sedan              $23,475             $1,500           $21,975

    Jetta GLI                   $32,175             $2,200           $29,975

    GTI 3-door                  $29,575             $1,600           $27,975

    GTI 5-door                  $30,575             $1,600           $28,975

    Eos                         $37,175             $1,200           $35,975

    Passat Sedan 2.0T           $30,975             $3,500           $27,475

    Passat Sedan 3.6 4Motion    $48,075             $5,100           $42,975

    Passat Wagon 2.0T           $32,475             $3,500           $28,975

    Passat Wagon 3.6 4Motion    $49,775             $5,100           $44,675

    Touareg 2 V6                $49,975             $5,000           $44,975

    Touareg 2 V8                $64,775             $5,800           $58,975

    Founded in 1952, Volkswagen Canada is headquartered in Ajax, Ontario. It
is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany.
Volkswagen is one of the world's largest producers of passenger cars and
Europe's largest automaker. Volkswagen sells the City Golf, City Jetta,
Rabbit, GTI, New Beetle, Jetta, Passat, Eos, and Touareg 2 through more than
130 independent Canadian dealers.

For further information:

For further information: Patrick Saint-Pierre, (905) 428-5858,

Organization Profile

Volkswagen Canada Inc.

More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890