Nunavut residents can apply to be torchbearers through Coca-Cola and RBC
IQALUIT, Nov. 21 /CNW/ - The torch relay for the Vancouver 2010 Olympic
Winter Games will reach to the very tip of Canada's Far North - less than 900
kilometres from the North Pole - as it flies into the country's newest and
largest territory on November 5, 2009. The national 106-day event will spend
two days in Nunavut, involve 90 torchbearers and visit four communities -
three of which are Aboriginal. The Vancouver 2010 Olympic Torch Relay is
presented by Coca-Cola and RBC and proudly supported by the Government of
Canada. The 2010 Olympic Torch Relay route is available at vancouver2010.com.
Information on how Nunavut residents can apply to be torchbearers can be found
at iCoke.ca, sogoactive.com or rbc.com/carrythetorch.
The Olympic Flame will travel 6,630 kilometres in Nunavut by land and
air. One of the first stops is Canadian Forces Station Alert, the northernmost
permanent settlement in the world where about 70 Forces personnel work in the
rugged, snow-covered desert. Edmonton is the nearest Canadian city to Alert,
and Vancouver, where the 2010 Winter Games will be held, is 4,264 kilometres
away. The Nunavut capital of Iqaluit, as well as Resolute and Kugluktuk will
also be visited.
"The Olympic Torch Relay is a tremendous opportunity to unite the country
and make the Vancouver 2010 Winter Games Canada's Games," said the Honourable
Gary Lunn, Minister of State (Sport). "This is a once-in-a-generation
opportunity to bring together millions of Canadians, in every province and
territory, as we celebrate and welcome the passing of the Olympic Flame. As it
makes its way across Canada, it will touch the soul of this great nation and
inspire the world."
Nunavut residents interested in applying for a once-in-a-lifetime
opportunity to carry the Olympic Flame can apply at iCoke.ca, sogoactive.com
or rbc.com/carrythetorch. Canadians who commit to live more active lives or
are inspired to create a better Canada could win the chance to carry the flame
through 2010 Olympic Torchbearer programs run by Coca-Cola and RBC. Coca-Cola
and RBC, the relay's presenting partners, have the exclusive rights for the
public to enter the Olympic Torchbearer program. There will be several
opportunities to apply for torchbearer spots beginning today.
"Nunavummiut are proud to be contributing to the 2010 Olympics and
honoured to be participating in the Torch Relay," said Honourable Eva Aariak,
Premier of Nunavut. "The Olympic flame is a powerful symbol of peace and
friendship and we look forward to celebrating as the relay makes its way to
communities across Nunavut."
The 2010 Olympic Torch Relay will begin in Victoria, British Columbia on
October 30, 2009 before heading to the Far North, becoming the first relay to
bring the Olympic Flame within 900 kilometres of the North Pole through its
stop in Alert. The relay will then head to North America's easternmost tip,
historic Cape Spear in St. John's, Newfoundland before making a cross-Canada
journey west to Vancouver.
Designed to reach the greatest number of Canadians, the relay will begin
the countdown to the XXI Olympic Winter Games, spanning Canada to engage and
inspire through the power of the Olympic Flame.
"When designing this route, we wanted to include as many Canadians as
possible," said John Furlong, Chief Executive Officer, Vancouver Organizing
Committee for the 2010 Olympic and Paralympic Winter Games (VANOC). "It is our
hope and dream to unite this country and bring Canadians closer together to
discover the many cultures and perspectives that make up our nation. We will
share the Olympic Flame with young and old, northern and southern, eastern and
western - and everyone in between - in order to make these truly Canada's
Games and ones where everyone can celebrate with glowing hearts."
The Vancouver 2010 Olympic Torch Relay route will be the longest domestic
torch relay in Olympic history, stretching 45,000 kilometres within Canada.
Upon its conclusion, the Olympic Flame will have been welcomed in 1,020
communities and places of interest or passed within a one-hour drive from
nearby cities and towns, making it accessible to more than 90 per cent of the
The Government of Canada is a major contributor to the Olympic Torch
Relay helping to bring the Olympic Flame to as many Canadians as possible. The
torch, designed and manufactured by Bombardier, and the torchbearer uniform,
designed by Hbc, will be unveiled later this winter.
Extensive additional torch relay media materials, including maps, videos,
audio files and backgrounders are available in the media centre at
VANOC is responsible for the planning, organizing, financing and staging
of the XXI Olympic Winter Games and the X Paralympic Winter Games in 2010. The
2010 Olympic Winter Games will be staged in Vancouver and Whistler from
February 12 to 28, 2010. Vancouver and Whistler will host the Paralympic
Winter Games from March 12 to 21, 2010. Visit vancouver2010.com for further
details on programs and schedules.
Coca-Cola and the Olympic Movement
The Coca-Cola Co. has been associated with the Olympic Games since 1928
and is the longest continuous corporate supporter of the Olympic Movement.
Through the Olympic Games, Coca-Cola encourages people to create their own
path of "positivity" in everyday life by believing that anything is possible.
The company's sponsorship supports national Olympic committees in more than
200 countries to help athletes train and compete. The Coca-Cola Co. is the
exclusive non-alcoholic beverage provider to the Olympic Games through 2020.
For information on Coca-Cola's Vancouver 2010 Olympic Torchbearer programs go
to icoke.ca or sogoactive.com.
RBC and Amateur Sport
As part of our commitment to helping create a better Canada, RBC sponsors
amateur sport, from grassroots programs in local communities to national sport
associations that support the development of amateur athletes who compete at
home and abroad. Canada's longest-standing supporter of the Canadian Olympic
Team since 1947, RBC continues its sponsorship through the Vancouver 2010
Olympic and Paralympic Winter Games and is proud to bring the Olympic Spirit
to communities across Canada as co-presenting sponsor of the Vancouver 2010
Olympic Torch Relay. RBC is also a premier sponsor of Hockey Canada, the
Canadian Snowboard Team, the Canadian Freestyle Ski Team, Athletics Canada and
the Canadian Paralympic Committee. Visit rbc.com/sponsorship.
For further information:
For further information: Media Contacts: Kirsten Mihailides, Coca-Cola,
Manager, Public Affairs & Communications, (604) 247-5446,
email@example.com; Chethan Lakshman, RBC, Director, Corporate
Communications, (416) 974-9463, Chethan.firstname.lastname@example.org; Karen Kabloona,
Office of the Premier, Government of Nunavut, Tel: (867) 975-5059,
Kkabloona@gov.nu.ca; Sean O'Leary, Office of the Minister of State (Sport),
Government of Canada, (819) 934-1122; Katie Green, VANOC Communications, (604)
403-2473, email@example.com; Sebastien Theberge, VANOC
Communications, (604) 403-2261, firstname.lastname@example.org