TransUnion Launches Dynamic Monitoring

    Solution provides leading insight in predicting customer behaviour and

    TORONTO, Aug. 19 /CNW/ -- Focusing on more predictive risk management
solutions and up-to-date and actionable data, TransUnion today announced the
launch of Dynamic Monitoring to pinpoint risks and assist in predicting credit
behaviour for the Canadian marketplace.  In today's dynamic market and
challenging economic climate, this new solution provides greater clarity in
managing potential fraud, maximizing marketing efforts and credit and
collections portfolios.
    Dynamic Monitoring helps businesses tailor their own credit risk
criteria, setting their own threshold levels, amount of data to be analyzed
and how frequently they want the data updated -- monthly, weekly or daily. 
Behaviour thresholds can be established for risk, marketing efforts, potential
fraud detection and collection actions.  For example, Dynamic Monitoring can
alert business when their own customers might have opened several accounts
within a short period of time; have a noticeable change in their credit score;
have paid off a large debt recently; have an increased number of credit
inquiries on their file over a period of time; or a combination of several
    Going beyond typical reactive measures of portfolio management, this
solution is action-based, monitoring for specific financial events rather than
looking at a monthly or quarterly time frame.  This is essential in reaching
current and prospective customers with today's increased competition and
financial challenges.
    "TransUnion's Dynamic Monitoring helps financial institutions and lenders
anticipate, react and predict consumer behaviour on credit and spending
through a customized platform," said TransUnion's Derrick Breau, vice
president, Sales and Marketing.  "Monthly, weekly and even daily, businesses
can now have a clear and accurate gauge of customers' behaviours and the
likelihood of events to account for fluctuation and previously unanticipated
    To learn more about Dynamic Monitoring and how it can help understand
customer behaviour and mitigate risks, please visit
    About TransUnion
    As a global leader in credit and information management, TransUnion
creates advantages for millions of people around the world by gathering,
analyzing and delivering information.  For businesses, TransUnion helps
improve efficiency, manage risk, reduce costs and increase revenue by
delivering comprehensive data and advanced analytics and decisioning.  For
consumers, TransUnion provides the tools, resources and education to help
manage their credit health and achieve their financial goals.  Through these
and other efforts, TransUnion is working to build stronger economies
worldwide. Based in Toronto, with global headquarters located in Chicago,
Illinois, TransUnion provides local service and support throughout Canada.
Visit to learn more.

For further information:

For further information: Clifton M. O'Neal of TransUnion,
+1-312-985-2540, Web Site:

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