Toyota Yaris and Toyota Prius win 2008 ecoENERGY for Vehicle Awards

    TORONTO, Feb. 13 /CNW/ - Toyota Canada Inc. today announced that it
received two awards for class-leading fuel efficiency from the federal
government's 2008 ecoENERGY for Vehicle Awards program. Natural Resources
Canada's Office of Energy Efficiency announced the winning vehicles today at
the Canadian International Auto Show in Toronto.

    Toyota's class-leading vehicles for fuel efficiency are as follows:

    -   2008 Toyota Yaris (manual transmission): Most Fuel Efficient
        Sub-Compact, with a rating of 7.0 L/100 km city and 5.5 L/100 km
        highway. The Yaris has won this category three years in a row... ever
        since the funky European-influenced model went on sale in Canada.

    -   2008 Toyota Prius: Most Fuel Efficient Mid-Size, with a rating of
        4.0 L/100 km city and 4.2 L/100 km highway. The revolutionary
        Prius is the world's first mass-produced gasoline-electric hybrid
        vehicle; it has become an icon for hybrid vehicles worldwide.

    "Canadian drivers are smart and environmentally-conscious consumers, and
they rely on information like the ecoENERGY fuel efficiency ratings when they
shop for a new vehicle. That's why winning these awards is such an important
honour for Toyota," noted Stephen Beatty, Managing Director at Toyota Canada
Inc. "On behalf of everyone at Toyota in Canada, I'd like to thank the
ecoENERGY program for these awards."
    The 2008 Toyota Yaris and 2008 Toyota Prius are on display in the Toyota
booth and the ecoENERGY area at the Canadian International Auto Show. The show
opens to the public February 15th and runs until February 24th.

For further information:

For further information: please email or contact:
Kathryn Ruhland, Public Relations Manager, Toyota Canada Inc., (416) 431-8333

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