Toyota Canada only automaker to crack top 10 in Leger Corporate Reputation Study

    Toyota Canada Inc. ranks 9th overall out of 100 Canadian

    TORONTO, May 11 /CNW/ - In a Leger survey asking Canadians to rate 100
corporations based on their reputations, Toyota ranked 9th overall - the only
automaker to make it into the Top 10. The results of the 5th annual Corporate
Reputation Study conducted by Leger Marketing are published in the May 11th
issue of Marketing magazine.
    "A strong corporate reputation is proof that Canadians see their own
values reflected in the Toyota brand," noted Stephen Beatty, Managing Director
of Toyota Canada Inc. "As a respected brand, Toyota has a rich history of
quality products and services, respect for people and the environment,
continuous improvement and giving in the communities where we live, work and
play, all in an effort to make things better."
    To discover more about why Canadians choose Toyota Canada as one of the
most reputable Canadian corporations, visit

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