The newest technology of 2011 will help you track your workouts better,
set higher goals, watch your favorite TV shows and compete
internationally all while getting a phenomenal workout
TORONTO, Jan. 3 /CNW/ - On January 03, 2011, The Extreme Fitness Richmond club, located at 267 Richmond St W, will open a high-tech FITNESS LAB. Members and media will use the lab to experience and test the latest
state-of-the-art fitness machines on the market. The FITNESS LAB will include top of the line treadmills, ellipticals, bikes and more
from leading brands like Matrix, Precor, ThechnoGym, LifeFitness and Paramount.
"We brought in the best of the best from each company - but before we
decide which ones we will implement in the clubs for 2011 we want to get feedback from our members," said Extreme Fitness COO, Taso Pappas.
The 2011 state-of-the-art machines include features that allow you to
watch your Tuesday night T.V. show or view your own movie library
directly from your ipod. You can listen to a daily talk show in the
morning or stream continuous music from any radio station online. You
can even race someone from anywhere around the world on a Visio bike.
" The technology that goes into this equipments leave little room for
excuses," remarks Pappas. "Why watch a movie at home when you can download it on to your Ipod and
watch it while doing cardio - it's really that simple!"
Some of the equipment allows you to monitor your heart rate without
touching or strapping anything to your body. Others can change programs
at your finger tips so you don't have to reach for the screen; and as
you get ready to end your workout in the last few minutes of your
favorite GLEE episode, some machines will offer a personal fan to help
cool you down.
Founded in 1995, Extreme Fitness currently has 13 fitness clubs in the
Greater Toronto Area and approximately 100,000 members. Extreme Fitness
is a portfolio company of Falconhead Capital, LLC (www.falconheadcapital.com), a private equity firm established in 1998 to provide investors with
significant long-term capital appreciation by investing globally in
consumer-focused businesses in the leisure, lifestyle, recreation and
related categories. In addition to Extreme Fitness, Falconhead
Capital's current and prior portfolio include, among others, Growing
Family, Inc., Escort, Inc., National Powersport Auctions, Premier
Salons International, Maritime Telecommunications Network, and ESPN
Classic Europe. For more information, please visit www.extremefitness.ca
SOURCE Extreme Fitness, Inc.
For further information:
For more information about the fitness equipment in the FITNESS LAB or for a media preview pass, please contact Extreme Fitness's Public Relations Manager Alison Stephens at 416-303-0947 email@example.com