The Next Generation of Shocks Europe!

    LONDON, Sept. 25 /CNW/ - Earlier this month worldwide social network,, launched in 2006, presented the world with a completely new design
with upgraded features and innovative new tools. The near perfect integration
of site design (form) and website features (function) was something that many
global markets had never encountered before. Badoo has become one of the
largest global social networks in just one year's time and is already ranked
in the top 100 websites in the world by traffic. This incredible growth met
with a major test on September 1st, 2007. That morning Badoo's entire global
userbase of over 12 million users awoke to the next generation of
    Unexpectedly, this caused an explosion of emotion from many of Badoo's
loyal users who had grown to love the old design and feature set of Badoo.
Having their beloved site changed so quickly before their very eyes was too
much for this faithful group. The outcry was loudest in Badoo strongholds such
as Europe, the UK, and North America. Interestingly, it was the upgraded
communications tools on the site itself that had allowed for this very
coordinated mini-rebellion.
    After a few days, they started to recognize the greatly increased
possibilities that the new Badoo allowed them to explore. They tested out and
started to get addicted to the high resolution photo uploads, video features,
and tools for sharing their lives built into the Multimedia Reportage
function. A function that allows any user, no matter what skill level they
might possess, to create professional level reportages about their own
personal experiences and then spread these works to people both locally and
    Other Badoo features include unlimited and lightning quick upload of
multiple photos at a time and video uploads of up to 100mb each file.
Basically, the new is built to allow people to show their lives in
living color to all those around them. People first write about their
experiences and illustrate them with photos and videos in one sleekly designed
"reportage/entry". Then their second step is to use Badoo's unique patented
features to instantly spread and gain an audience for their masterpieces.
    As Badoo has constantly seen, including in this month's earlier chaos,
our users are people who only accept the highest quality and most cutting edge
technology both online and off, and has no plans to ever let them

For further information:

For further information: Mike Geer, Tel: +44-207-108-6185, ext 1017

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