The FeedRoom Inc. Deepens Integration with Open Text's Artesia Digital Asset Management Solution

    Tighter Integration with Artesia DAM will Enhance FeedRoom Video
    Offerings as Customer Base Grows and Needs Evolve

    CHICAGO, Feb. 12 /CNW/ - Open Text(TM) (NASDAQ:   OTEX, TSX: OTC), a global
leader in enterprise content management (ECM), today announced that The
FeedRoom Inc., a leading provider of Web video and digital media solutions and
services, has broadened its use of Open Text's Artesia Digital Asset
Management (DAM) solution as part of its ongoing mission to meet the evolving
multimedia needs of its growing client base.
    As part of a strategic agreement between the two companies, the Artesia
Digital Media Group will promote The FeedRoom's services to its clients and
prospects as an extension of the core asset management system. With this
deeper integration in place, joint clients can benefit from the combination of
best-in-class digital asset management with a flexible solution for rich media
distribution. In turn, The FeedRoom will promote the use of the Artesia DAM
solution with clients seeking a robust digital asset management system, both
in a managed service or self-service environment.
    "We are very excited to expand our use of Artesia's offerings and allow
our customers to take full advantage of what we see as the tipping point of
multimedia communication," said Mark Portu, CEO and president of The FeedRoom
Inc. "The Artesia Digital Asset Management solution is a key component to our
offering because of its scalable, robust and efficient capabilities. Overall,
we're very impressed with how Artesia is evolving - specifically its focus on
Web services was an important factor for us. The model for multimedia
management is becoming much more intuitive, so we need to empower our clients
with a distribution system they can use to be successful in their business for
years to come."
    An Artesia customer since 2000, The FeedRoom offers complete Web video
solutions for corporations, media/publishing organizations, and government
agencies. Recognizing the need to offer clients more control in the entire
rich media delivery process, Artesia DAM will enable users to efficiently
manage and share the multitude of Web video and digital assets that come with
each campaign including B-Roll distribution, annual town hall meetings, VOD
and live training, product demos, testimonials, investor conferences, and live
video coverage. Artesia DAM provides the core digital asset management
capabilities for all of The FeedRoom clients' Web video and digital media
assets within a secure, centralized Web-based system.
    "The FeedRoom is at the forefront of the industry by offering these
services to its clients," said D. Scott Bowen, President of Open Text's
Artesia Digital Media Group. "With Artesia DAM at the core, The FeedRoom
clients will have more control over their Web video and digital assets, in
real-time, so they can get each campaign out to the market sooner."

    About The FeedRoom

    The FeedRoom is a leading provider of complete Web Video solutions and
technology for corporations, media/publishing organizations, and government
agencies. The FeedRoom's services range from video production and site
integration, to encoding, content management, streaming and detailed
reporting. Our solutions enable you to optimize your communication and
engagement with your audiences both internally and externally. The FeedRoom
offers a comprehensive set of features including: RSS feeds, UGC tools, Video
blogging, Podcasting, Search Engine Optimization and a host of other tools to
maximize your ROI. Clients include: Wal-Mart, General Motors, Intel,
Hewlett-Packard, Sun Microsystems, ESPN, NY Times, Conde Nast, USA Today,
Business Week, the US State Department and The Pentagon. For more information,
please visit

    About Artesia, The Open Text Digital Media Group

    Open Text, an enterprise software company and leader in enterprise
content management, helps organizations manage and gain the true value of
their business content. For more information about Open Text, please visit:
    Artesia, The Open Text Digital Media Group provides leading enterprise
Digital Asset Management (DAM) solutions that help companies manage their rich
media content for more efficient, collaborative, consistent, and creative
marketing and production workflows. For more information, go to:

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    This news release may contain forward-looking statements relating to the
success of any of the Company's strategic initiatives, the Company's growth
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    Copyright (C) 2008 by Open Text Corporation. LIVELINK ECM and OPEN TEXT
are trademarks or registered trademarks of Open Text Corporation in the United
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For further information:

For further information: Richard Maganini, Open Text Corporation, (847)
267-9330 ext.4266,; Stephanie Dodge, Open Text
Corporation, (519) 888-7111, x2429,; Brian Edwards,
McKenzie Worldwide, (503) 577-4583,

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