The Dominion Institute's Canadian Icons Survey Reveals Some Not-So-Familiar Faces

    TORONTO, June 29 /CNW/ - As we prepare to celebrate Canada Day, a new
Ipsos Reid poll conducted on behalf of the Dominion Institute has revealed
that many Canadians cannot identify the names of ten iconic Canadians, both
past and present, from a picture provided to them.
    Only four in ten (41%) Canadians could identify Sir John A. Macdonald,
Canada's first Prime Minister, from his picture. Surprisingly, just one half
(49%) correctly named Canada's current Governor General, Michaelle Jean, from
her picture.
    73% of Canadians could identify Pierre Elliott Trudeau, though that
number drops to 56% among those aged 18-34.
    "We live beside a country that is very good at telling their stories. As
Canadians, we must find ways to tell our own stories and talk about our own
icons," said Marc Chalifoux, Executive Director of the Dominion Institute.
    Modern-day Canadians were often considerably more recognizable. Nine in
ten could identify a picture of Terry Fox (89%) and Céline Dion (88%). Three
quarters (77%) of Canadians could identify hockey star Wayne Gretzky.

    For detailed survey results, visit:

For further information:

For further information: Marc Chalifoux, Executive Director - The
Dominion Institute, (416) 602-9721,

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