TEMPUR Canada awards $25,000 in prizes with their "Rejuvenate in 2008" contest!

    LONDON, ON, Feb. 20 /CNW/ - TEMPUR Canada, the Canadian distributor of
Tempur-Pedic(R) Swedish Mattresses and Pillows(TM) is excited to announce
Diana Pincombe of London, Ontario as the Grand Prize winner of four mattresses
and a $10,000 travel gift certificate in the recently completed Rejuvenate in
2008 consumer contest. The Rejuvenate in 2008 contest took place from November
12, 2007 through January 6, 2008 at over 300 retailers nationally and drew
nearly 2,500 ballot entries.
    On Wednesday, February 20th at 1:00 pm, representatives from TEMPUR
Canada are presenting Diane with her grand prize at Shoppers Home Health Care
in London, Ontario, the location where she picked up the ballot.
    The Rejuvenate in 2008 contest was supported by a national flyer program
distributed to over 3 million Canadians. As well, consumers received a Teddy
Bear and Protex-It(TM) Mattress Protector FREE with every mattress purchase
during this period.
    "TEMPUR Canada is pleased to kick off 2008 with the very successful
Rejuvenate in 2008 contest! It is with these types of promotions we are able
to continue to promote and educate Canadians in a fun, positive manner which
will only continue to heighten TEMPUR Canada's brand awareness. Watch for
other exciting promotions throughout the year."
    ~ Rose-Ann Nathan - Vice President - TEMPUR Canada ~

    About Tempur-Pedic(R)

    Initially developed at NASA's Ames Research Center in the early 1970's,
the original material was designed to relieve the pressure experienced by
astronauts during lift-off. The TEMPUR(R) formula was then utilized to produce
a hospital mattress to aid in the prevention and healing of pressure sores.
The dramatic improvement in pressure relief, comfort and sleep quality
experienced by individuals in hospitals and patient homes led to the
distribution of Tempur-Pedic products into the retail market. Today, TEMPUR is
found in millions of bedrooms and hospital rooms worldwide.
    The Tempur-Pedic product line is the fastest growing specialty bedding
line in the world and is distributed in over 70 countries. TEMPUR Canada began
marketing the product line in September 1996, and is ranked by Tempur-Pedic
International Inc. as one of the top distributors worldwide. In December 2003,
Tempur-Pedic International Inc. was listed on the New York Stock Exchange.
    For more information about Tempur-Pedic visit www.tempurpedic.ca or call
1-800-887-4321. For more information about Tempur-Pedic Medical products visit
www.tempurpedicmedical.ca or call 1-800-887-4321.

For further information:

For further information: Jennifer Sylvain, TEMPUR Canada, 1807
Wonderland Rd. N, London, Ontario, N6G 5C2, Tel: (519) 660-4154, Fax: (519)
679-4793, www.tempurpedic.ca

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