MALMOE, Sweden, Dec. 7 /CNW/ - TAT today announced that Motorola has
signed an agreement to license the TAT Cascades user interface framework for
use on select mobile devices.
TAT Cascades is a UI technology that enables the creation of a variety of
application UIs with less effort and reduced lead times, and that allows for
easy customization of the UIs, tailored for different market target segments
or device types.
"The user interface has become one of the most critical and strategic
differentiators in the mobile industry," said Charlotta Falvin, CEO of TAT.
"The ability to create attractive and customizable user interfaces with
limited efforts will be of great importance to maintain competitiveness in the
mobile space going forward. Motorola clearly recognizes this."
"We are happy to see Motorola among our licensees for this product and
very proud of the confidence they have demonstrated in our abilities in the
user interface technology field," said Falvin.
"Motorola is committed to enabling great mobile device experiences for
our users and the user interface plays an important role in making that
happen," said Elizabeth J. Altman, Vice President, Strategy and Business
Development, Motorola. "TAT Cascades offers flexibility across form factors
and input methods and enables rich visual effects - we look forward to
leveraging it as one of our UI framework solutions for future products."
TAT - The Astonishing Tribe AB has added the WOW-effect to mobile user
interfaces for more than 150 million devices worldwide. Our products, TAT
Cascades and TAT Motion Lab, built on the renowned TAT Kastor platform, have
transformed the way UI design and graphics can be implemented on a wide range
of mobile devices. TAT products are recognized for their time-to-market
savings, resource efficiency and platform independence, giving users a more
dynamic, faster and richer multimedia experience, in a truly astonishing way.
TAT is headquartered in Malmoe, Sweden, and with local presence in Korea,
Taiwan, USA, and Japan. Learn more at http://www.tat.se.
Charlotta Falvin, TAT CEO
Nicklas Rosendal, Schwartz Communications
For further information:
For further information: Media Contacts: Charlotta Falvin, TAT CEO,
+46(0)702-555-696, firstname.lastname@example.org; Nicklas Rosendal, Schwartz
Communications, +46(0)708-48-90-83, email@example.com