Synchronoss Technologies Celebrates One Year IPO Anniversary by Hosting 'Race for the Digital Home' Roundtable Event at NASDAQ Studios

    Comcast, Cablevision, and Level 3 Communications Share Industry
Perspective on the State of Convergence

    BRIDGEWATER, N.J., August 7 /CNW/ - Synchronoss Technologies, Inc.
(NASDAQ:   SNCR), the premier provider of on-demand transaction management
software to Tier One communications service providers (CSPs), celebrated the
first anniversary of its IPO by hosting a customer roundtable event on the
"Race for the Digital Home." The event took place in New York City at NASDAQ
Studios on July 19, 2007 which culminated with president and CEO, Stephen
Waldis and the executive team ringing the closing bell.

    Industry thought leaders from Comcast, Cablevision, and Level 3
Communications participated in the discussions moderated by Mark Winther, Vice
President and General Manger Worldwide Telecommunications at IDC Research
which explored the challenges facing CSPs in delivering fixed and converged
mobile services. Key takeaways from the roundtable:

    --  While CSPs are rapidly rolling out bundled services (e.g. Triple and
Quadruple Play offerings) across a broad range of different processes, there
must be a central platform to improve roll out and accelerate the customer

    --  A universal activation, orchestration and customer care operation
will be required as the complexity in the activation processes continues to
grow as service providers aim to reach a varying customer segment.

    --  As service providers begin offering personalized feature options
associated with bundled services, they will need to scale the levels of
transaction automation for an optimal customer experience.

    "The challenge for all fixed and mobile converged IP service providers is
to implement a solution suite that orchestrates subscriber activation and
provisioning for converged order bundles in a rapid time to market," said Mark
Winther, group vice president & general manager, worldwide telecommunications
at IDC. "A unified customer experience will ultimately win in the race for the
digital home."

    "As the convergence of communications services and devices continues to
grow, a centralized platform which accelerates the transaction and activation
processes is critical for service providers," said Steve Waldis, president and
CEO, Synchronoss Technologies. "Synchronoss is honored to have been able to
celebrate the first anniversary of our IPO with our key customers learning
about the challenges they drive to own the digital identity of the home."

    The event concluded with Mr. Waldis ringing the closing bell at NASDAQ
studios in Times Square. The ceremony closed out what was an extremely
successful first year for Synchronoss Technologies in terms of its
organizational growth, and new client engagements.

    About Synchronoss Technologies, Inc.

    Synchronoss Technologies (Nasdaq: SNCR) is the premier provider of
on-demand transaction management software to Tier One communications service
providers. Synchronoss enables service providers to drive growth in new and
existing markets while delivering an improved customer experience at lower
costs. The company's flagship ActivationNow(R) and ConvergenceNow(TM) software
platforms automate, synchronize and simplify electronic service creation and
management of advanced wireline, wireless and IP services across existing
networks. Tier One Synchronoss clients include AT&T, Cablevision Systems
Corporation, Clearwire, Comcast, Level 3 Communications, Time Warner Cable,
Verizon Business Solutions, and Vonage. For more information, please visit

    The Synchronoss logo, Synchronoss, ActivationNow and ConvergenceNow are
trademarks of Synchronoss Technologies, Inc. All other trademarks are property
of their respective owners.

For further information:

For further information: Synchronoss Technologies, Inc. Stacie Hiras,

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