Storage Appliance Corp. announces availability of the first truly automatic system that backs up your PC - right out of the box

    The new Clickfree(TM) HD801 portable backup eliminates the risk of losing
    precious photos, videos, music and data forever - without effort

    TORONTO, Aug. 26 /CNW/ - Forgetting to backup important digital content
such as photos, music, data and video - and running the risk of losing it all
forever - just became a thing of the past with the arrival of the new
Clickfree HD801 portable backup.
    Storage Appliance Corp.'s new Clickfree HD801 portable backup introduces
an entirely new level of simplicity and security to the crucial - but often
confusing - task of backing up digital files. Now, for the first time, saving
digital content is as easy as connecting your computer via USB cable to the
HD801, which automatically searches, organizes and backs up all of your PC
data and digital files. The system does not require software installation or
configuration and is truly 'click-free'.
    The HD801 is a breakthrough in backup products that does it all and lets
you forget about the fear of losing your precious content, which will no doubt
come as good news to the majority of PC users today who view backing up
content as a hassle they would rather avoid, says Storage Appliance Corp. CEO,
Bryan McLeod.
    "Creating and sharing digital content is getting easier by the day but
the backup process, as important as it is, has never been simple or intuitive
- until now," said McLeod. "Backing up data is something people typically
either ignore or forget to do. We've taken the backup process to an entirely
new level of automation, ease and simplicity. The HD801 automatically starts
backing up your PC right out of the box without any confusing software
installation or configuration. Backing up your PC content just got easier than
using your toaster or microwave and along the way we've essentially eliminated
the risk forever of losing digital content that in many cases is
    McLeod added that Clickfree's entire lineup of portable hard drives and
DVDs are designed for the 85 to 90 percent of computer users who, research
shows, fail to regularly backup content on their PCs because they do not have
the time, desire or skill to install, set up and use what - up until now - has
been based on complex software and hardware products.
    Breakthrough products like the HD801 that manage backup processes
automatically should eliminate a traditional and very real "fear factor" that
is common among most computer users, said analyst Kurt Scherf.
    "The market for backup products has been largely dominated by complicated
devices requiring a fairly sophisticated understanding of technology," said
Scherf, vice president, Parks Associates. "That's why the vast majority of
consumers have chosen to take their chances and do nothing to safeguard their
data. Eliminating the fear factor by making the process fully automatic will
hopefully encourage more people to backup, ultimately eliminating the needless
heartache that comes from data loss."
    The Clickfree Portable Backup HD801 with 160 GB capacity has a retail
price of $159.99 and will be available starting Sept. 2, 2008 by ordering
online from, directly from the Storage Appliance Corporation's
website ( and other local retailers. Clickfree products
can also be found at leading outlets such as OfficeMax, Blacks, Staples
Canada, Sony Store and Henry's Camera, in addition to QVC and the Shopping
Channel, various University Campus stores - with additional major retailers
coming soon.

    About Storage Appliance Corporation

    Storage Appliance Corporation develops intelligent, Clickfree(TM)
personal storage devices specifically designed for ease of use. Clickfree(TM)
backup is the world's first technology that performs backup by simply
connecting the storage device to the PC, without having to set up or configure
software. Storage Appliance also partners with other leading brands and has
delivered the world's first photo centric Clickfree(TM) device. See or for additional information.
    All offers subject to change without notice or obligation and may not be
available through all sales channels. Prices listed are manufacturer suggested
retail prices and may vary by retail location. Applicable taxes extra. (C)2008
Storage Appliance Corp. Trademarks used herein are trademarks or registered
trademarks of Storage Appliance Corp. in Canada and other countries. Other
product or service names mentioned herein are the trademarks of their
respective owners.

    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
    the CNW Photo Network and archived at
    Additional archived images are also available on the CNW Photo Archive
    website at Images are free to accredited
    members of the media/

For further information:

For further information: Larysa Woloszanskyj, Porter Novelli, Phone:
(416) 422-7170,

Organization Profile


More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890