Sony Reader Digital Book models now available online at and

    TORONTO, May 7 /CNW/ - Sony Canada today announced its Reader Digital
Book models PRS-505 and PRS-700 are now available for purchase online at and
    "Sony is at the forefront of the digital reading revolution in Canada,"
said Ron Wilson, senior vice president of merchandising, Best Buy Canada Ltd.
"Canadian customers are looking for the best digital reading technology
available and the Sony Reader Digital Book models are easy-to-use with great
functionality. Best Buy and Future Shop are always looking to bring Canadians
the latest technology and with the growing popularity of digital reading this
product is a great addition to our line-up."
    With a compact and lightweight design, the Reader Digital Book is the
perfect way to carry all of your favorite books with you wherever you go. And
with plenty of internal memory and a slot for optional removable memory cards,
you can take hundreds of titles, user-selected web content or other supported
documents for reading on the go.
    The Reader Digital Book models feature high-resolution, high contrast
electronic paper display technology which provides a reading experience very
much akin to ink-on-paper. The result is crisp text and graphics that are
readable even in bright sunlight. For times when ambient light is not
available, Sony is the first to offer a built-in LED reading light (PRS-700).
    The Reader models use minimal power and can sustain up to 7,500 pages of
continuous reading on a single battery charge. They support multiple file
formats for eBooks, personal documents and music. With the included eBook
Library 2.0 PC software, you can easily transfer Adobe PDF documents with
reflow capability, Microsoft Word documents, BBeB files and other text file
formats to the Reader. The devices can store and display EPUB files and work
with Adobe Digital Editions software, opening them up to almost a limitless
quantity of content.

    Sony eBook Store

    Sony's eBook store has approximately 55,000 titles available for purchase
and download. And the checkout process along with search and discovery
function make finding and purchasing an eBook a breeze. Canadians can also
access hundreds of thousands of public domain books from Google, boosting the
available titles to Canadians from the Sony eBook Store to more than 400,000.

    About Sony of Canada Ltd.

    Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of
Sony Corporation, of Tokyo, Japan, a world leader in High Definition. Sony
provides end-to-end solutions through products that include the market-leading
Blu-ray Disc(TM) players, BRAVIA(R) televisions, Cyber-shot(R) digital
cameras, Handycam(R) Camcorders, VAIO(R) computers, broadcast cameras, IPELA
security cameras and video conferencing and many more products that deliver
the true entertainment experience.
    Sony is one of the most comprehensive entertainment companies in the
world with a portfolio that includes electronics, music, movies, games and
online businesses.
    With headquarters in Toronto, sales offices in Vancouver and Montreal and
distribution centres in Coquitlam, British Columbia, and Whitby, Ontario,
approximately 1,200 employees support a network of more than 500 authorized
dealers and 71 Sony Style(R) retail locations across Canada.
    Sony Canada is proud to support the communities in which it operates
through corporate sponsorships of organizations that include the
Make-A-Wish(R) Canada, the United Way of Canada and Earth Day Canada.

    About Future Shop Canada

    With 139 stores across the country and the nation's premier web store
(, Burnaby, BC-based Future Shop is Canada's largest
retailer and e-tailer of consumer electronics. Future Shop and its more than
10,000 employees are dedicated to providing customers with expert advice about
home and entertainment technology both in-store and online. The company hosts
an online community forum for technology beginners and tech-savvy experts to
exchange ideas, reviews, tips and other consumer electronics information
( To help keep used electronics out of the landfills,
Future Shop has an in-store recycling program for seven types of products (see As a proud corporate citizen, Future Shop is
committed to employee volunteerism and supporting non-profits organizations
dedicated to transforming local youth into Future Leaders (see

    About Best Buy Canada

    Best Buy stores in Canada are a division of Burnaby, BC-based Best Buy
Canada Ltd., a wholly owned subsidiary of Best Buy Co., Inc. (NYSE:  BBY). Best
Buy is Canada's fastest-growing specialty retailer and e-tailer
( of consumer electronics, personal computers and entertainment
software and also operates the Geek Squad ( Best Buy Canada
also operates Best Buy Mobile, which sells mobile phones, plans and
accessories in 3 shopping center locations in Greater Toronto. There are over
50 stores in British Columbia, Alberta, Saskatchewan, Manitoba, Ontario,
Quebec and Nova Scotia.
    Best Buy offers consumers a unique shopping experience with the latest
technology and entertainment products, at the right price, with a no-pressure
(non-commissioned) sales environment. The Company is committed to kids and
communities, supporting non-profit organizations that help youth develop their
skill set, discover their talents and sustain a lasting interest in education.
    For more information about Best Buy, including store locations, visit

For further information:

For further information: Candice Hayman, Sony of Canada Public
Relations,, (416) 718-5048; Heather Seabrook, Best
Buy/Future Shop Public Relations, or, (604) 412-1011

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