Solidifi Introduces Turnkey Self-Managed Appraisal Solution for Lenders and Third Party Service Providers

    Solidifi Values(TM) Now Allows Direct Access to Leading Edge Appraisal
Management Technology and Analytics for Third Party Suppliers to Manage Their
Own Appraisal Solution

    TORONTO, Feb. 19 /PRNewswire/ -- Solidifi Inc., a leading
technology-based provider of collateral valuation and risk management services
to the lending industry, today announced the enhancement of Solidifi
Values(TM) to allow for a new way of working directly with Solidifi's open
valuation network. The enhancement enables service providers and lenders to
establish their own managed network of preferred appraisers qualified and
monitored by Solidifi, and operate the valuation solution under their own
company brand.

    Solidifi provides a qualified national network of residential appraisers
in both Canada and the United States, accessed through its configurable
Solidifi Values(TM) web-based services platform. Recruitment of qualified
appraisers, validation of license, insurance, and other relevant credentials
are all managed by Solidifi within a business rules driven workflow, as well
as full reporting services and payment to service providers.

    This new strategic offering fits naturally with Solidifi's transparent,
technology driven service model, allowing clients to work with their chosen
service providers, while still providing the benefit of working with adaptable
workflow management tools, business rule based processing, and risk management
tools provided by Solidifi.

    "We have been working with lenders as well as third party service
providers in the real estate finance sector, who have long been interested in
offering their customers more comprehensive lending solutions, but have shied
away from the investment required to build the platform and network to
effectively operate and maintain compliance in this environment," stated Jason
Smith, CEO of Solidifi. "These parties include LOS providers, closing
services, and credit analytics companies who have the client relationships,
connectivity, and complementary products to really add value as part of a
comprehensive lending fulfillment solution."

    "Our lending operation requires a process overhaul to ensure compliance,
while still maintaining the underwriting efficiencies we have worked so hard
to build," stated one of Solidifi's early lender clients for this new
solution. "We faced a buy or build decision and neither option struck us as
particularly appealing. Buying from a traditional AMC would cause us to lose
the long-term relationships we have built with quality local appraisers."

    Solidifi Values(TM) allows a lender to manage their own network without
the costly investment of building and maintaining a state of the art appraisal
management platform, or worrying about establishing and maintaining a
qualified list of professional appraisers to work with. The solution also has
the added benefit of continued enhancements including appraisal management
metrics and analytics, business rule driven processes, and Tier 1 hosting
provided by Solidifi - all provided in a service-based transaction fee model.

    About Solidifi Inc.
    Solidifi is a leading provider of collateral valuation, risk management
and data analytic services to the North American mortgage industry. Solidifi
provides mortgage lenders and professionals with a flexible service platform
for procuring collateral valuations from marketplace vendors and appraisers,
with complete transparency and data to make "incredibly smart decisions".
Solidifi currently serves leading global financial institutions and is located
in Chicago and Toronto. Additional information about Solidifi is available at


For further information:

For further information: Mike Kraemer, Director, Marketing &
Communications, Solidifi Inc., +1-905-739-1212, Fax: +1-905-739-1222, Web Site:

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