Socially Responsible Investment holds steady at nearly 20 per cent of assets under management in Canada, according to study

    TORONTO, April 30 /CNW/ - Socially responsible investment has
consolidated its market share in Canada over the past two years, according to
a study released today by the Social Investment Organization (SIO).
    The study, entitled the Canadian Socially Responsible Investment Review,
estimates total SRI assets in Canada in 2008 at $609.23 billion. This
represents a 21 per cent increase from $503.61 billion in 2006.
    The estimated share of total assets under management in Canada is 19.9
per cent, comparable to the share in 2006 of 19.5 per cent.
    The study is based on a survey of SRI assets conducted every two years.
It was sponsored by Acuity Funds Ltd., Assiniboine Credit Union, Guardian
Ethical Management Inc., Investors Group, Jantzi Research, RBC Asset
Management, and The Ethical Funds Company.
    "Socially responsible investors have maintained their confidence in SRI
over the past two years, and there is growing interest in finding solutions to
global social and environmental issues through investment," said Eugene
Ellmen, Executive Director of the Social Investment Organization (SIO). "We
believe that SRI represents the leading edge of the investment industry and is
well-poised to survive the current economic turmoil and come out of it ready
for strong growth."
    The findings include $555.06 billion in assets invested according to
Broad SRI strategies, which are primarily based on a fiduciary analysis of the
risk and return characteristics of environmental, social and governance
issues. The increase from $446.22 billion two years earlier reflects asset
growth by pension funds with existing responsible investment policies as well
as a small increase in the number of pension plans and endowments with
responsible investment policies. Sustainable venture capital, while
representing a relatively small part of total SRI assets, enjoyed substantial
growth between 2006 and 2008.
    The findings also include $54.17 billion in assets invested according to
Core SRI Strategies, which incorporate values-based decisions about investment
selection and management with risk and return considerations. This is down
slightly from $57.39 billion in 2006.

    The Social Investment Organization is a national membership-based
organization that includes financial institutions, investment firms, financial
advisors and various organizations and individuals interested in socially
responsible investing. The SIO has more than 150 corporate and advisor
members, and serves a network of more than 500 staff and directors of member
organizations. The SIO's mandate is to promote the practice of socially
responsible investment in Canada.

    To download a copy of the full report, visit .

    Additional resources for the media are available at:

For further information:

For further information: Sarah Thomson, Membership & Communications
Coordinator, Social Investment Organization, (416) 461-6042 x.113,; Stephen Crawford, Acuity Funds Ltd., (416)
867-2122,; Randa Stewart, Assiniboine Credit
Union, (204) 479-7421,; John Clancy, Guardian
Ethical Management Inc., (416) 350-6880,; Investors
Group: Aaron Margolis, (204) 956-8744,;
Eusis Dougan-McKenzie, Jantzi Research Inc., (416) 861-0403 x37,; Chris Dotson, RBC Global Asset
Management, (604) 408-6009,; Erika Callowhill, The Ethical
Funds Company, (604) 742-8210,

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