SFR Selects WYPLAY for its Next Generation of HD IP-STB

    AMSTERDAM, Sept. 11 /CNW/ - WYPLAY, the world's leader in developing
software products for consumer electronics connected-TVs, has been selected by
SFR to collaborate with its technical team to develop the software for its
next generation of HD IP-STB (Set Top Box).
    WYPLAY already provides its software to many manufacturers of digital
recorders and consumer hard disk drive media products. Wyplay's offering is
one of the broadest in market spanning DVR functionality to media playback via
a 3D interface, support for Widgets, and unparalleled connectivity.
    With over 4 million broadband subscribers in France, SFR is the operator
who has experienced the strongest growth in new subscriber acquisition during
the last quarter. With its broadband TV offer, which has experienced a
remarkably soar, SFR decided to shake up the existing solutions in the market
by proposing a revolutionary HD IP-STB solution in 2010.
    "We want to bring a new user experience to our customers by facilitating
access, exchange, and consumption of all media; TV, Internet, mobile, PC, NAS
... said Pierre-Alain Allemand, General Manager Networks SFR. We found Wyplay
to be the ideal partner to collaborate with in this adventure."
    "We're especially proud to have been selected by SFR, said Jacques
Bourgninaud CEO Wyplay. We share SFR's craving for innovation while keeping in
mind the ease of use and access to technology and services by a wide public. "

    About Wyplay:

    Wyplay's TV-centric software solutions power the world's most popular
operator and consumer electronic brand names.
    Independent, Europe-based, and internationally recognized, Wyplay
provides state-of-the-art solutions for Connected-HDTVs, Media Center CE
devices, HD IPTV boxes, DVB-S/C/T HD STBs, and in-home media-HDD products.
    At the very heart of Wyplay's offering is the Wyplay Modular Solutions
(WMS), an embedded, robust, and full-featured HD software platform that
provides the most complete range of functionality available in the market. WMS
delivers unsurpassed connectivity and media playability. In addition to WMS's
impressive technical and performance pedigree, Wyplay provides an elegant and
intuitive 2D & 3D user interface that greatly contributes to the quality of
experience for the most demanding customer.
    To discover more about "The Art of TV-Centric Software", visit

For further information:

For further information: Contact Wyplay: Dominique Feral, EVP Marketing,
+33(0)491-457-180,; Olivier PAVIE, Communications Director,
Cell: +33(0)6-12-36-29-36,; Wyplay, 200 avenue de Provence,
13190 Allauch, FRANCE

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