Seventh edition of Export Alliance Construction: A unique event exclusive to companies in Quebec's construction industry

    MONTREAL, Feb. 4 /CNW Telbec/ - The Board of Trade of Metropolitan
Montreal, in partnership with the Ministère du Développement économique, de
l'Innovation et de l'Exportation and the Société d'habitation du Québec, is
holding the seventh edition of Export Alliance Construction in Montréal today
at the OMNI Mont-Royal Hotel.
    This important individual-networking event enables Quebec's construction
export companies to forge and strengthen new business ties. For the second
year, Export Alliance Construction is welcoming buyers from Western Canada,
who are joining buyers from the American North-East. More than sixty Quebec
contractors will meet with about fifteen buyers in the residential,
commercial, industrial, and institutional construction sectors.
    "The Board of Trade's objective in once again organizing Export Alliance
Construction is to help Quebec companies take advantage of business
opportunities offered by markets in Western Canada, which are currently
experiencing particularly strong growth, and in the American North-East. They
will have the chance to meet with major buyers who have shown an interest in
coming here to learn about their products," declared Isabelle Hudon, president
and CEO of the Board of Trade of Metropolitan Montreal.
    "On November 23, 2007, the Quebec Government launched the Action Plan to
Support the Quebec Manufacturing Sector to provide tangible assistance to
Quebec's manufacturing companies aiming to improve their productivity and
conquer larger market shares. With measures totaling $620 million, this plan
will generate direct benefits for the construction industry," noted Raymond
Bachand, Minister of Economic Development, Innovation and Export Trade,
Minister of Tourism, and Minister responsible for the Montréal region. "The
Québec Research and Innovation Strategy, adopted recently, provides us with
other tools to support our companies in their efforts to diversify and
consolidate," he added. "Moreover, among other measures that will have a
positive impact on the access of Quebec companies to foreign markets, the
Strategy for the development of all regions and the ACCORD program are already
yielding promising results through the identification of niches of
excellence," concluded Bachand.
    "Along the same lines, the Board of Trade - with the help of its team of
experts at the World Trade Centre Montréal - aims to serve as a bridge between
local companies and foreign markets. In fact, the mission of our international
trade team - a member of the global network of World Trade Centres, present in
more than 320 cities worldwide - is to support, train, and advise associations
and companies in their efforts in international markets to promote the export
of their products and services through an integrated program of international
trade solutions," added Hudon.
    "At a time of growing global demand and increasingly fierce competition
for sustainable products, materials, and construction systems, many Quebec
manufacturers are able to offer high-quality products and services in both
domestic and foreign markets. An event such as Export Alliance Construction
helps raise awareness of this Quebec offer. The Société d'habitation du Québec
is proud to be closely associated with this event and to support Quebec's
residential construction industry in its efforts to position itself in foreign
markets," declared Nathalie Normandeau, Deputy Premier and Minister of
Municipal Affairs and Regions.

    Export Alliance Construction was established to provide tangible
assistance to companies in Quebec's construction sector to help them take full
advantage of business opportunities arising in foreign markets.

    This event is made possible by a partnership with the Ministère du
Développement économique, de l'Innovation et de l'Exportation and the Société
d'habitation du Québec as well as the collaboration of the Association de la
construction du Québec, Export Development Canada, Fasken Martineau, and the
Canada Mortgage and Housing Corporation.

    For more information on Export Alliance Construction, please visit its
Web site at

    Through its experts at World Trade Centre Montréal, the Board of Trade of
Metropolitan Montreal offers international trade services to the greater
business community with the support of Canada Economic Development.

For further information:

For further information: Sylvie Paquette, Coordinator, Media relations,
Board of Trade of Metropolitan Montreal, (514) 871-4000, ext. 4015,

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