Seagate Powers High Definition Video Recording With New Pipeline(TM) HD Drives

    Two New Drives Deliver Superior HD Performance for DVRs

    LAS VEGAS, Jan. 7 /CNW/ -- Seagate (Nasdaq:   STX) today announced at the
2009 Consumer Electronics show two new additions to the Seagate(R)
Pipeline(TM) HD family of purpose-built hard drives for Digital Video
Recorders -- the Pipeline(TM) HD Mini and Pipeline(TM) HD.2. The Pipeline HD
Mini hard drive is the world's first 2.5-inch drive engineered specifically
for use in digital video recorders (DVRs). With 160GB and 250GB capacities now
available, DVR manufacturers can benefit from the lower-power performance and
slim form factor of these new, smaller hard drives without sacrificing
capacity for their content-hungry customers. The Pipeline HD.2 is Seagate's
second generation of the Pipeline HD drive built in a 3.5-inch form factor.
These new Pipeline HD.2 hard drives, available in 250GB, 500GB and 1TB
capacities, give home entertainment device manufacturers one and two disk,
cost-optimized solutions for today's high definition video recording
    Pipeline HD series hard drives achieve superior performance and operation
on the three key areas of importance to manufacturers -- acoustics, energy
efficiency and high reliability. The Pipeline HD.2 and the Pipeline HD Mini
hard drives both feature enhanced acoustics for near silent operation, coupled
with 24/7 operation capabilities in extended temperature ranges common to
consumer electronics applications. The Pipeline HD family also continues
Seagate's commitment to earth-friendly and sustainable products with leading
low-power designs and improved usage of recycled and recyclable materials.
    "We now live in a media landscape where all information and
entertainment, be it video, photos, music or other files, are enabled by
digital storage," said Brian Dexheimer, president of Seagate's Consumer
Solutions Division. "When it comes to HD video, there are demands placed on
storage that are specific to the CE industry, and Seagate's latest line of
Pipeline HD hard drives is built to meet and exceed these rigorous demands.
Additionally, with the imminent, FCC-mandated transition to digital broadcast
coming in February 2009, the demand for HD video storage in the home will grow
to new heights, and Seagate is ready."
    Industry analysts see significant growth for this market: "Forecast DVR
shipments will reach more than 52 million units in 2012," says Greg Ireland,
research manager in IDC's Consumer Markets program. "IDC forecasts the market
will increase at a compound annual growth rate of 14.3% from 2007-2012, with
2009 shipments expected to top 32 million units."
    Operating below the range of audible sound for the human ear at just
21db, the Pipeline HD Mini and Pipeline HD.2 hard drives provide optimized
acoustics for purpose-built home entertainment components. The living-room
environment demands superior acoustic management to limit audible distractions
during operation of DVRs and Media Center PCs, and Pipeline HD series hard
drives enable designers to build the quietest home entertainment systems
    In keeping with Seagate's goal of delivering sustainable products through
its advanced manufacturing processes, both the Pipeline HD.2 and Pipeline HD
Mini hard drives are made up of 50% recycled materials with 75% of the
materials being recyclable. These drives also contribute to sustainable energy
initiatives by achieving a 52% improvement in power savings over previous
generations. The Pipeline HD Series of hard drives is also built without the
use of harmful chemicals like the fire retardant bromide and is PVC free.
    Seagate(R) Pipeline(TM) HD Series Hard Drive
    Seagate's Pipeline HD Mini and Pipeline HD.2 drives will be available in
the first half of 2009. With up to 1TB of available storage, the new Pipeline
HD series of drives allows DVRs to capture up to 200 hours of exciting high-
definition (HD) television or up to 1,000 hours of standard definition
television and supports up to 10 simultaneous streams of HD video for optimal
playback and recording of television programming. Pipeline HD Series drives
are Microsoft(R) Vista(R) certified ensuring the drives can work seamlessly
for both DVR and Media Center PCs. The new line of purpose-built hard drives
are also designed to perform reliably at the widest range of industry standard
operating temperatures -- capable of operating at drive case temperatures up
to 75 degrees C and with the improved system reliability, the drives increase
the field life of DVRs and home media centers computers.

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    About Seagate
    Seagate is the worldwide leader in the design, manufacture and marketing
of hard disk drives and storage solutions, providing products for a wide-range
of applications, including Enterprise, Desktop, Mobile Computing, and Consumer
Solutions. Seagate's business model leverages technology leadership and world-
class manufacturing to deliver industry-leading innovation and quality to its
global customers, with the goal of being the time-to-market leader in all
markets in which it participates. The company is committed to providing award-
winning products, customer support and reliability to meet the world's growing
demand for information storage. Seagate can be found around the globe and at
    Copyright (C) 2009 Seagate Technology LLC. All Rights Reserved. Printed
in USA. Seagate, Seagate Technology, and the Wave logo are trademarks or
registered trademarks of Seagate Technology LLC or its affiliates in the
United States and/or other countries. Pipeline is either a trademark or
registered trademark of Seagate Technology LLC or one of its affiliated
companies in the United States and/or other countries. All other trademarks or
registered trademarks are the property of their respective owners. When
referring to hard drive capacity, one gigabyte, or GB, equals one billion
bytes and one terabyte, or TB, equals one trillion bytes. Your computer's
operating system may use a different standard of measurement and report a
lower capacity. In addition, some of the listed capacity is used for
formatting and other functions, and thus will not be available for data
storage. Quantitative usage examples for various applications are for
illustrative purposes. Actual quantities will vary based on various factors,
including file size, file format, features, and application software. Seagate
reserves the right to change, without notice, product offerings or

For further information:

For further information: Siobhan Lyons, +1-408-328-2247,, or Nathan Papadopulos, +1-408-328-2167,, both of Seagate Web Site:

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