SCI Deploys Rigorous Re-Certification Program for GM Lead Management Providers

    TORONTO, Oct. 7 /CNW/ - SCI announced today that it has deployed a
rigorous re-certification program for all 33 manufacturers of Automotive Lead
Management Tools who supply and support GM Dealers in the United States.
Certification will ensure that Lead Management Tools will electronically
receive, process and optimally manage leads for their dealer clients, as well
as being able to report back to GM their status and disposition.
    SCI provides GM with an electronic lead delivery and consolidation
"pipeline" system that seamlessly transmits leads to dealers in seconds. The
system collects all in-bound leads and provides various options that enrich
customer and lead information, before delivering the lead to the Dealer's Lead
Management system. Consolidation reporting tracks the status and nature of
each lead through all stages of its lifecycle.
    The Certified Lead Management & Integration Partner program was recently
revised by SCI, requiring rigorous testing and adherence to the AIAG
(Automotive Industry Action Group) STAR Program (Standards for Technology in
Automotive Retail). Lead Management solution providers who subscribe to the
new SCI certification will be able to receive more detailed and complete
information about vehicles of interest and the prospects requesting the
information, enabling dealers to provide more detailed and personalized
responses. The SCI "pipeline" system provides for new and used vehicles, as
well as for parts and service leads. GM is automatically provided with lead
response data to allow the effectiveness of the overall system to be monitored
and controlled.
    Said Tim Evavold, Vice President, Services & Operations, for SCI Ltd,
"The stringent and exacting certification program was necessary to ensure that
GM Dealers using third party Lead Management tools receive leads at optimum
speed and are able to visualize and utilize the broad scope of information
that the SCI GM "pipeline" tool provides via the STAR format. In this way, SCI
ensures that GM and, specifically GM Dealers, are able to maximize new and
used vehicles, service, parts and accessory revenue opportunities."

    About SCI

    SCI is the market leader in retail process solutions for the automotive
retail channel through the current offering of lead consolidation, enrichment
and delivery, as well as lead and lifecycle management and multi-channel
marketing and communication products. The Company currently supports in excess
of 6,500 automotive dealers in the United States and Canada. Based on a "SaaS"
(Software-as-a-Service) model, SCI's Enterprise Retail Process Management
solutions(TM) (eRPM(TM)) significantly improve automotive retail channel
effectiveness for the sale of new and used vehicles, service, parts and
accessories as well as customer retention, across an OEM enterprise and its
network of dealers. For more information on SCI visit

    SCI, are trademarks of SCI Ltd. in the United States of America and
Canada. GM is a worldwide trademark of General Motors Corporation. This list
of trademarks is not exhaustive. Other trademarks, product names, company
names, brands and service names mentioned herein are the property of their
respective owners.

For further information:

For further information: Tim Evavold, Vice President, Services &
Operations, SCI Ltd.; Larry Rudolf, Vice President, Marketing, SCI Ltd.,; Nancy Saunders, Chief Financial Officer, SCI Ltd.,

Organization Profile


More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890