SanDisk Introduces 8GB SDHC Flash Card -- Highest Capacity Yet in the SD Format

    MicroMate USB 2.0 Reader Included With Card, Ensuring Connection to
Personal Computers

    HANNOVER, GERMANY, March 16 /CNW/ - SanDisk(R) Corporation (NASDAQ:  SNDK)
today introduced an 8-gigabyte (GB)(1) SD(TM) High Capacity (SDHC(TM)) card --
the highest capacity now available in the SD format. The new card, which
SanDisk is showing in Hall 23, Stand B28, at the CeBIT show here, holds more
than 4,000 high-resolution pictures, as many as 2,000 digital songs or up to
15 hours of MPEG 4 video(2).

    The 8GB SDHC card will come bundled with a SanDisk MicroMate(TM) USB 2.0
reader at no extra charge. SDHC cards require an SDHC-compatible reader, so
providing the MicroMate reader with the card ensures that users will be able
to connect the card to their computers. The MicroMate reader also works with
standard SD cards.

    "As consumers add more digital entertainment and memories to their lives
-- especially when they start shooting video with a digital still camera or
digital camcorder -- they need more storage capacity in flash memory cards,"
said Susan Park, retail product marketing manager at SanDisk. "The new 8GB
SDHC delivers twice the capacity of what was previously our biggest SD card --
the 4GB SDHC -- introduced just eight months ago."

    SDHC is the new designation for cards in any SD format larger than 2GB
that adhere to the new SD 2.0 specification. Previous specifications for SD
cards limited capacity to 2GB, while SDHC supports capacities up to 32GB. The
specification was developed by the SD Association, an industry standards
organization, which also defined three classes for speed and performance
capabilities. The 8GB SDHC card adheres to the SD Speed Class 2 rating, which
guarantees a minimum data-transfer rate of 2MB/second(3). SDHC cards are not
backwards compatible -- they will only work in devices with SDHC card slots.

    "SanDisk is including a MicroMate USB 2.0 reader free with every 8GB SDHC
card to make sure that users have no trouble transferring files between the
card and their computers," said Wes Brewer, SanDisk's vice president for
consumer products marketing. "More than 30 digital still cameras and digital
camcorders from Canon, Casio, Nikon, Panasonic, Pentax and Sanyo are already
SDHC-compatible. We expect that SDHC will soon spread to digital music
players, mobile phones and other personal electronics, making the 8GB SDHC
card a versatile tool for moving around lots of photos, music and video."

    The 8GB SDHC card with MicroMate USB 2.0 reader will be available in
April in the United States, Canada, Europe, the Middle East and Africa. The
bundle will be available in Japan and elsewhere in Asia later in the second
quarter. In the United States, the bundle will carry a manufacturer's
suggested retail price of $224.

    For additional information on the SDHC format, please visit SanDisk's

    --  What is SDHC:

    --  SDHC product information:

    SanDisk is the original inventor of flash storage cards and is the
world's largest supplier of flash data storage card products, using its
patented, high-density flash memory and controller technology. SanDisk is
headquartered in Milpitas, California and has operations worldwide, with more
than half of its sales outside the U.S.

    (1) 1 gigabyte (GB) = 1 billion bytes.

    (2) Approximations based on compressed JPEG images on 5 MP camera
(pictures); 4 minute songs at 128 kbps MP3 (songs) and hours of Super Fine
MPEG 4 video (320 x 240, 384 kbps video). Actual numbers may vary.

    (3) The SDA speed class rating was developed to identify minimum data
transfer and latency requirements for a host application, and is generally
related to the emerging application of uninterrupted real-time video capture
(from camcorders and camera phones, for example) with an appropriately rated
SD card. By contrast, SanDisk's own performance specifications apply to
sequential write and read operations in non-real-time applications such as
file transfers between a card and a computer or in digital cameras between the
camera's buffer and the card.

    SanDisk's web site/home page address:

    SanDisk's product and executive images can be downloaded from

    SanDisk, the SanDisk logo and SanDisk Ultra are trademarks of SanDisk
Corporation, registered in the U.S. and other countries. MicroMate is a
trademark of SanDisk Corporation. SD, SDHC and the SDHC logo are trademarks.
Other brand names mentioned herein are for identification purposes only and
may be trademarks of their respective holder(s). All trade names are either
registered trademarks or trademarks of their respective holders.

    This press release contains certain forward-looking statements, including
expectations for new product introductions, applications, markets, and
customers that are based on our current expectations and involve numerous
risks and uncertainties that may cause these forward-looking statements to be
inaccurate. Risks that may cause these forward-looking statements to be
inaccurate include among others: market demand for our products may grow more
slowly than our expectations, there may be a slower adoption rate for these
products in new markets that we are targeting, these products may not perform
as expected, these products may not be available when expected or at the
prices expected, and the other risks detailed from time-to-time in our
Securities and Exchange Commission filings and reports, including, but not
limited to, Form 10-K and our quarterly reports on Form 10-Q. We do not intend
to update the information contained in this press release.


For further information:

For further information: Cohn & Wolfe Daniela Gentile, 416-924-5700 ext.

Organization Profile


More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890