Rolex Watches UK: Top 5 Rolex Datejust Watches Purchased in the UK in Q1 2008 are Officially Announced

    <a href="">Rolex Watches</a> UK: Top 5 Rolex Datejust Watches Purchased in the U.S. in
    Q1 2008 Announced. Rolex Models include the Mens String Diamond Dial
    Rolex Datejust and Ladies Mother of Pearl Rolex Datejust. Rolex Dealers
    report weak overall spending due to economy but strong high-end sales in
    Rolex Datejust category.

    LOS ANGELES, July 31 /CNW/ - Rolex Watches UK: The Top 5 Rolex Datejust
Watch Models demanded by Men and Ladies in The United Kingdom in Q1 2008 were
announced today by Melrose Jewelers, UK's largest online rolex retailer and
the designer of the Preowned Rolex Standards awards.
    Scott Parham, Head of Market Research at Melrose Jewelers states, "While
we've seen a slowdown in luxury goods spending due to the economy, higher-end
sales pinpointed at the Rolex Datejust line with edgier diamond dial and bezel
additions continue to be robust. Models such as String Diamond Dial Rolex
Datejusts, Channel set diamond bezel Rolex Datejusts, and unique Mother of
Pearl dial Rolex Datejusts and Rolex Day Date Presidents are helping to
re-ignite the mens jewelry industry. People also feel they are getting a
bigger bang for their buck with some of the unique diamond dials and other leading Rolex retailers are beginning to
    The Top 5 Rolex Datejust Watch Models demanded by Men and Ladies in The
United Kingdom in Q1 2008 are:

    1) Mens Rolex Silver String Diamond Dial Datejust

    2) Mens Rolex Stainless Steel Channel Set Diamond Datejust

    3) Lady Stainless Steel Red Diamond Dial Rolex Datejust

    4) Mens Two Tone MOP (Mother of Pearl) String Diamond Dial Rolex Datejust

    5) Lady Two Tone MOP (Mother of Pearl) Rolex Datejust w/ Oyster Bracelet


    Melrose Jewelers, the UK's largest online rolex retailer, has customized
125 Rolex watches for customers according to consumer demand. Each watch has
original and authentic Rolex core components and has aftermarket natural
diamond settings on the dial and bezel as well as a custom color dial. Each
Preowned Rolex watch has been restored to like new Rolex condition and has
undergone a full 2-hour scratch removal process as well as a full
service/overhaul to Rolex factory specifications. Melrose Jewelers Rolex
watches come with a 1-year warranty, a full appraisal from the Los Angeles
International Gemological Laboratory, a full genuine Rolex parts guarantee of
authenticity, as well as a 3-day inspection period during which customers can
make sure their watch is exactly as described. Melrose Jewelers is not an
authorized new Rolex dealer and thus provides its warranty directly through
its store only. Melrose Jewelers intends to complement the jewelry store
offerings of Tiffany's, Zales,, Blue Nile UK, and Signet (Kay
Jewelers & Jared The Galleria) with Rolex wristwatches.

    Retail Inquiries: (To Buy a Rolex Watch):
    Melrose Jewelers UK
    +44 (20)70992103

    About the Melrose Jewelers Preowned Rolex Standards:

    The Preowned Rolex Awards were designed by Melrose Jewelers, the UK's
largest online Preowned Rolex watch retailer, in order to award Preowned Rolex
retailers committed to excellence in product quality and product authenticity
disclosure. The Preowned Rolex Standards Award is given to the top 6 online
Preowned Rolex watch retailers in the United Kingdom. The Melrose Jewelers Pre
owned Rolex Award Winners are chosen as follows: A sample purchase is made at
each online Rolex dealer website to test the company's level of authenticity
disclosure as to which parts of its Rolex watches are original and which parts
are aftermarket. Once received, each Rolex watch purchased is then taken apart
and inspected to make sure the watch is indeed authentic and then it is tested
to make sure it keeps proper time. The 2008 Preowned Rolex Standards Awards
winners are Watch Finder (WatchFinder),Second Time Round (Second Time
Around),Dream Watches (Dream-Watches),, Blowers Jewellers
    Melrose Jewelers, is a member of the NAWCC (National Association of Watch
Collectors). Melrose Jewelers is not an authorized agent or affiliated with
Rolex UK, Rolex S.A., or Rolex International. All Rolex watches offered by
Melrose Jewelers are Preowned; no new Rolex watches are available from Melrose
Jewelers. Rolex Datejust, Rolex Oyster Perpetual, and Rolex Oyster are
trademarks of Rolex UK and a list of New Rolex Watch Dealers can be found at
the Rolex website.

For further information:

For further information: MEDIA INQUIRIES: Alexia D., +44 (20)70992103

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