Raymond James Ltd. Hires Mario Addeo as Head of Fixed Income

    TORONTO, Aug. 5 /CNW/ - Investment dealer Raymond James Ltd., the
Canadian arm of North American investment dealer Raymond James Financial Inc.,
today announced that industry veteran, Mario Addeo, will join the firm
effective August 10, 2009. Mario assumes a newly created position as Senior
Vice President and Head of Fixed Income. He will also be a member of the
firm's Private Client Group Operating Committee.
    "Mario will play an integral role in providing strategic leadership to
take our fixed income capabilities to a higher level," says Terry
Hetherington, Head of the Private Client Group for Raymond James Ltd. "His
focus will be to enhance our retail fixed income program for the benefit of
our clients and our Financial Advisors."
    Mario Addeo brings 25 years of senior private client and capital markets
experience to this role. Most recently, he was Managing Director and Head of
Retail Fixed Income and Private Client Investing at CIBC World Markets. Prior
to joining CIBC (via the acquisition of Merrill Lynch Canada) Mario was
responsible for all of Merrill's core products, which included debt, equity
and syndication. Before joining Merrill, he held senior positions at Midland
Walwyn and Dean Witter Canada.
    "Mario has earned a solid reputation among Financial Advisors for his
ability to support them with innovative investment products and value added
ideas," says Hetherington. "We are confident he will deliver the same high
quality results as a key partner in helping us achieve our strategic goals for
building the firm in Canada."
    The move marks another step forward in Raymond James' goal to be Canada's
premier independent investment dealer. Today, Raymond James is one of the
fastest growing firms in Canada and home to 460 Financial Advisors serving
investors out of 100 locations across the country.
    "Raymond James has a strong reputation for its client focus, innovation
and performance on both sides of the border," says Mario Addeo. "I look
forward to working together with my new colleagues and to be part of the
tremendous growth opportunity and entrepreneurial culture that sets Raymond
James apart."

    Raymond James is a leading North American independent full service
investment dealer offering a full range of professional investments and
products including: private client service, financial and estate planning,
portfolio management, insurance, equity research, investment banking and
institutional sales and trading. Through its network of approximately 4,800
Financial Advisors in Canada, the United States and key international centres,
Raymond James serves more than 1.3 million individual investors and families
and manages more than $220 billion in client assets under administration. For
more information about Raymond James, please visit our web site at

For further information:

For further information: Peter Kahnert, Senior Vice President, Corporate
Communications and Marketing, (416) 777-7052, peter.kahnert@raymondjames.ca;
Raymond James Ltd., 5300-40 King Street West, Scotia Plaza, Toronto, Ontario,
M5H 3Y2 - (416) 777-7000, Phone - (416) 777-7020 Fax, Member of Canadian
Investor Protection Fund

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