Rare Method appoints Controller and grants stock options

    CALGARY, March 7 /CNW/ - Rare Method is pleased to announce the
appointment of Mr. Nick Noronha, CA, as Controller, effective immediately.
    "Nick's experience and skills will be a great help to Rare Method in
executing its business plan and managing growth as we continue to expand
throughout North America," says Roger Jewett, president, Rare Method.
    Mr. Noronha is a Chartered Accountant who brings extensive experience in
the areas of corporate finance, financial reporting, internal control, and
corporate income tax. He comes to Rare Method from Pulse Data Inc., Calgary,
where he was Assistant Controller.
    In related news, Rare Method announced its intention to proceed with the
granting of 250,000 stock options to Directors and Officers at an exercise
price of $0.18, valid for a period of five years. The granting of the stock
options remains subject to appropriate regulatory filing and approvals.

    About Rare Method Interactive Corp.

    Rare Method (TSX-V: RAM) is a leading interactive marketing firm that
designs, builds, implements and optimizes strategic interactive marketing
programs that acquire, convert and retain customers. Rare Method offers a full
range of interactive marketing services including interactive marketing
strategies, creative development, technology development, implementation of
interactive marketing programs and campaign optimization. Rare Method was
recognized as Alberta's 2nd fastest growing company by Alberta Venture
magazine in 2007. To learn more about how Rare Method can help you, please
visit www.raremethod.com.

    The TSX Venture Exchange has not reviewed and does not accept
    responsibility for the adequacy or accuracy of this release

    %SEDAR: 00014945E

For further information:

For further information: Mr. Roger Jewett, CA, President, Rare Method,
(403) 543-4500, roger.jewett@raremethod.com; Mr. Neil Bousquet, APR, PR, Rare
Method, (403) 256-8834, neil.bousquet@raremethod.com

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