Rare Method announces resignation of Board Member

    CALGARY and SALT LAKE CITY, Feb. 6 /CNW/ - Rare Method Interactive Corp.
("Rare Method") (TSX Venture Exchange, Tier 1 listed under symbol RAM), today
announced the resignation of Eric White from the company's board of directors
and as General Manager of the Salt Lake City office.
    We want to thank Eric White for his work with Rare Method since our
merger with BOWG in 2007. Eric was instrumental in building BOWG into an award
winning agency and helping Rare Method establish our US presence. We
appreciate Eric's commitment to the company and wish Eric well in his future

    About Rare Method Interactive Corp.

    Rare Method (TSX-V: RAM) is a leading integrated agency that leverages
technology to make marketing more effective and accountable. Rare Method
offers a full range of marketing services including marketing strategies,
creative, technology development, media planning & management, campaign
analytics, reporting & optimization. Rare Method has approximately 80
employees in Calgary, Alberta and Salt Lake City, Utah and is recognized as
one of the top 50 employers in Canada by the Queen's School of Business,
Queen's Centre for Business Venturing and Hewitt Associates and is part of the
Profit 100 as one Canada's fastest growing companies by Profit magazine.

    Neither TSX Venture Exchange nor its Regulation Services Provider (as
    that term is defined in the policies of the TSX Venture Exchange) accepts
    responsibility for the adequacy or accuracy of this release.

For further information:

For further information: Rare Method Investor & Media inquiries: Mr. Tom
Short, President, Rare Method, (403) 543-4500 or investors@raremethod.com; Mr.
Sam Grier, Principle, Stirling Investor Relations, (403) 229-2115 or

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Rare Method Interactive Corp.

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