/R E P E A T -- Media Advisory - Canada Cycle for Kids pedals their way into Pickering/

    TORONTO, July 22 /CNW/ -

    WHAT:     Canada Cycle for Kids participants will arrive in Pickering
              upon completing the Toronto portion of their 1,200 km journey
              from Montreal to Toronto onto Ottawa and back to Montreal.
              Canada Cycle for Kids has organized and completed fundraising
              bicycle tours, which to date has raised over $200,000 for the
              Children's Wish Foundation of Canada. Now in its third year,
              participant cyclists have raised funds through sponsorship,
              pledges and special events during their cycling over 7,500

              Canada Cycles for Kids, founded in 2001 by Marc Balevi and
              Robert Fetherstonhaugh, is devoted to helping children across
              Canada. With the founders' passion for bicycling, Canada Cycles
              for Kids has organized and completed many fundraising bicycle

    WHO:      Canada Cycle for Kids participants

    WHEN:     Wednesday July 23, 2008
              10:00 am

    WHERE:    1101 Kingston Road
              Suite 301, Pickering


    Established in 1984, The Children's Wish Foundation of Canada is a
national non-profit organization dedicated to fulfilling a favorite wish for
children diagnosed with high-risk, life-threatening illnesses. Since its
inception, Children's Wish has granted more than 14,000 wishes for children
and their families and fulfills approximately 900 wishes annually - each being
an individual adventure, carefully structured to meet the needs of that
particular child. For information on The Children's Wish Foundation of Canada,
log onto www.childrenswish.ca.

For further information:

For further information: George James, Communications Director, The
Children's Wish Foundation of Canada, o: (905) 839-4566, ext. 240 or
1-800-700-4437, c: (416) 402-3783, e: george.james@childrenswish.ca

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The Children's Wish Foundation of Canada

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