/R E P E A T -- Media advisory - 10th anniversary of the Boat and Water Sports Show/

    - Presentation of what's new at the 2009 Show
    - Launch of four new Nautical Stations in Quebec
    - Industry point of view on the economic crisis

    MONTREAL, Jan. 28 /CNW Telbec/ - The Quebec Maritime Association (QMA)
invites media representatives to the official opening of the tenth edition of
the Boat and Water Sports Show, taking place January 29 to February 2, 2009,
at Place Bonaventure. With its renewed and expanded programming, the Boat Show
will have plenty to please boating enthusiasts, with the presentation of many
unique water sports, a new pavilion, technological innovations and the latest
models of boats on the market.
    Featured this year will be a nautical fashion show featuring several
Quebec designers, including Shan, Joseph Ribkoff and Caroline Néron, as well
as talks on topics such as boating tourism, fishing and collector's boats.
Preserving the environment is another focus of this anniversary edition of the
Boat Show. Visitors will be able to learn more about the Eco-marinas program,
the Route bleue and energy-efficient boating.
    Also at the news conference, there will be the launch of four new
Nautical Stations in Quebec, a unique concept for discovering boating in a
given region. The "Quebec Nautical Station" program, initiated by the QMA,
brings together all players involved in water sports and recreation in a
region. With support from public agencies, it coordinates the services offered
and promotes and encourages boating tourism.


    What:         News conference for the 2009 Boat and Water Sports Show

    When:         January 29, 2009 at 10:30 a.m.

    Where:        Place Bonaventure, level 200

    Photo op:     Private tour of the Boat Show before public opening

    Interview possibilities:

    What's new at the Boat Show: Yves Paquette, general manager, Quebec
                                 Maritime Association

    Speakers:          Georges Leblanc, skipper
                       Gil Thériault, a journalist and photographer who
                       visited 52 islands in 52 weeks
                       Patrick Campeau, champion Quebec fisherman
                       Gaetan Pilon, vintage boat specialist

    Fashion show:      Luko Marion, artistic director

    Nautical Stations: Béatrice Launay, coordinator of the program at the AMQ
                       and representatives from all existing Nautical
                       Stations (six)

    Note that most exhibitors are also available to meet with journalists
throughout the Boat Show.

    (xxx) Please contact the resource people listed below with any requests
for information, photos or interviews. They can also provide you with media
accreditation for accessing the Boat and Water Sports Show. A complete media
kit is also available. (xxx)

For further information:

For further information: Marie-Claude Leroux, Morin Relations Publiques,
(514) 289-8688, ext. 224, Cell: (514) 705-5897, marieclaude@morinrp.com;
Rosalie Lemelin, Morin Relations Publiques, (514) 289-8688, ext. 231, Cell:
(514) 475-5161, rosalie@morinrp.com

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Boat and Water Sports Show

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