Quit for you, quit for two! - Future mothers in Quebec encouraged to quit smoking before getting pregnant

    MONTREAL, May 6 /CNW Telbec/ - With Mother's Day around the corner, what
better time for women who smoke and are planning to get pregnant to quit for
their own health and that of their baby.
    This Mother's Day, The Quebec Lung Association is launching the campaign
"Quit for You, Quit for Two." The goal is to encourage women who have made the
decision that they are ready for a baby to quit smoking before getting
    By quitting smoking women may actually be improving their chances of
getting pregnant, as smoking affects fertility and thus a woman's chances to
conceive.(i) In addition, smoking cessation may actually improve natural
fertility and success rates with infertility treatment.
    Unfortunately, smoking prevalence rates in Quebec are still among the
highest in Canada and a study looking at the smoking habits of women showed
that 27.6 per cent of Quebec women who were pregnant within the last five
years said they smoked during their pregnancy(ii). Quebec women also smoke
significantly more during their pregnancy than their Canadian
counterparts.(iii) According to the Institut de la statistique du Québec, 87
600 babies were born in Quebec in 2008,(iv) and national statistics indicate
that 40 per cent of newborns are exposed to the adverse effects of tobacco
putting more than 35 000 Quebec babies at an unhealthy disadvantage.(v)
    There are other very compelling reasons Quebec women should quit smoking
before becoming pregnant: it will decrease their chances of miscarriage,(vi)
of childbirth complications,(vii) ectopic pregnancies,(viii) and their babies
chances of postnatal complications and illnesses.(ix) However, quitting a
nicotine addiction is challenging, in fact studies have shown that nicotine
addiction can be as hard to break as heroin or cocaine addiction.(*) The key to
successfully quitting is to develop a plan by involving your doctor and
enlisting support from friends and family.

    Your doctor, your partner to good health

    Women who are ready to quit should speak to their healthcare provider
about the options that are available, including prescription smoking cessation
aids that can improve their chances of quitting compared to using no treatment
at all.
    "The facts and statistics are out there," states Montreal Chest Institute
Respirologist, Dr. Gaston Ostiguy. "Now we need to let women know that you
shouldn't feel guilty, smoking is an addiction and many people need help to
quit. Women should be proactive, set a quit date and get the help they need
before becoming pregnant. Mother's Day is the perfect opportunity to make the
commitment to quit".
    If you have tried to quit smoking before and have been unsuccessful,
don't get discouraged. Remember that relapse is common and Quebecers should
build on positive past experiences to help them succeed in the future.
Quitting smoking before becoming pregnant is one of the best things a woman
can do to ensure a healthy pregnancy and baby.

    The Quebec Lung Association is here to help

    The Quebec Lung Association offers hope and support to help smokers
across the province in their quest to quit smoking. Having a strong support
system prior to and during the quit process helps you stay motivated and
increases your chances for success.
    "We are not here to judge, we are here to help. There are many tools
available to smokers who wish to quit, we know what they are and where they
are", says Mr. Louis P. Brisson, President and Executive Director of the
Quebec Lung Association adding. "Our services are bilingual and free for the
    Smokers are encouraged to make use of LIGNE POUMON-9 1 888 768-6669 EXT.
232 Quebec's first hotline offering a specialized service by health
professionals who are trained in smoking cessation, or to visit
http://www.pq.lung.ca for more tips on quitting smoking.
    There are also many tools available at www.itscanadastime.com, including
podcasts that can guide smokers through the different phases of smoking
    Make Mother's Day your quit day and "Quit for you, Quit for two".

    (i)    The Quebec Lung Association.
           http://www.pq.lung.ca/services/poumon-9/baby-bebe/ p. 1. Accessed
           April 2009.
    (ii)   GUYON, L., CHAYER, L., AUDET, C. et APRIL, N., Institut national
           de santé publique du Quebec, Prévention du tabagisme chez les
           femmes enceintes, 2008, page 2.
           <a href="http://www.inspq.qc.ca/publications/notice.asp?E=p&NumPublication=768">http://www.inspq.qc.ca/publications/notice.asp?E=p&NumPublication=768</a>.
           Accessed April 2009.
    (iii)  GUYON, L., CHAYER, L., AUDET, C. et APRIL, N., Institut national
           de santé publique du Quebec, Prévention du tabagisme chez les
           femmes enceintes, 2008, page 3.
           <a href="http://www.inspq.qc.ca/publications/notice.asp?E=p&NumPublication=768">http://www.inspq.qc.ca/publications/notice.asp?E=p&NumPublication=768</a>.
           Accessed April 2009.
    (iv)   Institut de la statistique Québec,
           <a href="http://www.stat.gouv.qc.ca/salle-presse/communiq/2009/avril/avril0914_an.htm">http://www.stat.gouv.qc.ca/salle-presse/communiq/2009/avril/avril0914_an.htm</a>,
           Accessed April 2009
    (v)    The Quebec Lung Association.
           http://www.pq.lung.ca/services/poumon-9/baby-bebe/. Accessed April
    (vi)   The Quebec Lung Association.
           http://www.pq.lung.ca/services/poumon-9/baby-bebe/ p. 1. Accessed
           April 2009.
    (vii)  Ibid
    (viii) Ibid
    (ix)   Ibid
    (*)    Health Canada. Nicotine.
           <a href="http://www.hc-sc.gc.ca/hl-vs/tobac-tabac/body-corps/nicotine-eng.php">http://www.hc-sc.gc.ca/hl-vs/tobac-tabac/body-corps/nicotine-eng.php</a>.
           Accessed April 2009.

For further information:

For further information: or to schedule an interview, contact: Dominique
Massie, The Quebec Lung Association, (514) 287-7400 ext: 224; Stephanie
Lyttle, NATIONAL Public Relations, (514) 843-2365; Isabelle Fontaine, NATIONAL
Public Relations, (514) 843-2331

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