Pure Technologies Continues Growth, Expansion Plans - United States Expansion Executed to Meet Demand

leader in the development and application of innovative technologies for
inspection, monitoring, and management of physical infrastructure, announced
an aggressive expansion of their Columbia, MD office. The expansion commenced
in the early part of 2008 and is scheduled to continue through Q1 of 2009.
    Under the expansion Pure is adding significant business development and
technical resources to its U.S. operations. The move will help to ensure that
Pure maintains its position as the largest organization of its kind in terms
of its work force figures as well as corporate revenue and industry market
    "We realize that in order to remain responsive to the demands of our
clients and grow our business, an expansion of the U.S. operations was
essential. We are finding that an increasing number of infrastructure managers
are using condition assessment and monitoring as part of their standard
operating procedures for proactively managing infrastructure. We expect more
growth in this area and, with this expansion, Pure is well positioned to meet
the demand," said Mark Holley, President of Pure Technologies US Inc.
    Pure Technologies anticipates the expansion will further increase its
ability to expand the amount of work currently being conducted for existing
clients and open substantial new business opportunities in North America as
well as abroad.


    Pure Technologies is an international technology company which has
developed patented technologies for inspection, monitoring and management of
critical infrastructure around the world. Pure operates from its headquarters
in Calgary, Canada and through subsidiaries in Maryland, New Jersey, and the
UK. Pure's proprietary product portfolio includes SoundPrint(R), a continuous
acoustic structural monitoring system for buildings, bridges and structures;
SoundPrint(R) AFO, a fiber-optic distributed acoustic sensing system for
monitoring and surveillance of pipelines; and SmartBall(R), a revolutionary
new leak detection technology for water, wastewater and hydrocarbon pipelines.

    Forward-Looking Statements

    This release contains forward-looking statements. Forward-looking
statements, without limitation, may contain the words believes, expects,
anticipates, estimates, intends, plans, or similar expressions.
Forward-looking statements are not guarantees of future performance. They
involve risks, uncertainties and assumptions and the Company s actual results
could differ materially from those anticipated. Forward looking statements are
based on the opinions and estimates of Management at the date the statements
are made, and are subject to a variety of risks and uncertainties and other
factors that could cause actual events or results to differ materially from
those projected in the forward-looking statements. In the context of any
forward-looking information please refer to risk factors detailed in, as well
as other information contained in, the Company's filings with Securities
Regulators (www.sedar.com).

    (R) Registered Trademarks, property of Pure Technologies Ltd.

    "The TSX Venture Exchange has not reviewed and does not accept
    responsibility for the adequacy or accuracy of this release"

    %SEDAR: 00006060E

For further information:

For further information: To find out more about Pure Technologies Ltd.
(TSX-V: PUR), visit our website at www.puretechnologiesltd.com; Or contact
James E. Paulson, Chairman or Karen Keebler, Chief Financial Officer at (403)
266-6794 or e-mail to: info@puretechnologiesltd.com

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