Pulse Data's Board recommends that shareholders reject Seitel Offer

    TSX: PSD

    CALGARY, Aug. 13 /CNW/ - The Board of Directors of Pulse Data Inc.
("Pulse" or the "Company") has reviewed and considered the unsolicited offer
by 6818862 Canada Inc., an indirect wholly-owned subsidiary of Seitel, Inc.
(the "Seitel Offer") to purchase all of the common shares of Pulse for $3.10
per share.
    The Board of Directors of Pulse unanimously recommends that shareholders
reject the Seitel Offer and not tender their shares of Pulse to the Seitel
Offer. In the opinion of the Board, the Seitel Offer is inadequate and is
significantly below the value of Pulse's shares. The Board of Directors and
management are unanimous in the view that Pulse's business plan of growing the
seismic data library through strategic, high-quality seismic data acquisitions
and participation surveys offers attractive growth potential and superior
value for all shareholders. With respect to the Seitel Offer, the Board of
Directors and management offer the following additional reasons for rejecting
the offer:

    -   The offer is actually only $3.0625 per share. Under the Seitel Offer,
        the offer price is reduced by any dividend declared on or after
        August 10, 2007. As Pulse previously indicated its intention in its
        news release on July 10, 2007, Pulse announced today its seventeenth
        consecutive quarterly dividend of $0.0375 per common share.
    -   The offer of $3.0625 per share is below the current market price and
        is only a tiny 3.11% premium to the volume weighted average trading
        price of Pulse's common shares on the TSX of $2.97 per share for the
        30 trading days immediately preceding the Seitel Offer.
    -   The Seitel Offer does not adequately reflect Pulse's record first
        half seismic data sales revenues and free cash flow.
    -   The Seitel Offer does not adequately reflect Pulse's recent 3D
        seismic data acquisition from Arcis and the 3D participation survey
        that is in progress.
    -   The Seitel Offer does not adequately reflect the ongoing disposition
        process of Terrapoint.
    -   The Seitel Offer is opportunistic, as it was made at the end of a
        week in which the TSX Composite Index lost 99 points and the end of a
        four week period in which the TSX Composite Index lost 1,030 points.
    -   The purported 11.9% premium to the share price prior to the Quantum
        offer on June 18 (almost two months ago) is based upon price data
        that is outdated and meaningless.
    -   The purported 14.8% premium to the recent private placement price is
        misleading. It is common knowledge that private placements are issued
        at a discount to market price due to the statutory hold period.
    -   Significant shareholders and the directors, officers and certain
        consultants of Pulse representing approximately 51% of the
        outstanding shares (calculated on a diluted basis) have verbally
        indicated to the CEO of Pulse that they do not intend to tender their
        shares to the Seitel Offer. The Seitel Offer is conditional upon 66-
        2/3% of the outstanding shares (calculated on a diluted basis) being
        tendered to the offer.

    Earlier today, the Board of Directors appointed a Special Committee to
review all strategic alternatives for the Company to enhance shareholder
value, including seeking superior proposals for the acquisition of the
Company. The Special Committee members are Graham Weir, Don West and Arthur
Dumont, all members of the Board independent of management. The Board of
Directors has retained William Blair & Company, of Chicago, Illinois as its
independent financial advisor to assist in this process and has established an
electronic data room for interested parties.

    Pulse will in due course mail to the shareholders its Directors' Circular

    Pulse has engaged Georgeson Shareholder Communications Canada Inc. to act
as information agent with respect to the Seitel Offer, to assist Pulse in
informing shareholders as to the views of the Board of Directors with respect
to the Seitel Offer. Shareholders can contact Georgeson if they have any
questions regarding the Seitel Offer at:

           Georgeson Shareholder Communications Canada Inc.
           100 University Avenue
           11th Floor, South Tower
           Toronto, Ontario
           M5J 2Y1
           North American Toll Free Number 1-888-605-7616

    Pulse is a Calgary-based company specializing in seismic data
acquisition, licensing and marketing. Pulse's seismic library consists of
approximately 11,400 net square kilometres of 3D seismic data and 257,300 net
kilometres of 2D seismic data.

    Pulse trades on the Toronto Stock Exchange under the symbol PSD.

    Certain information contained herein may constitute forward-looking
statements under applicable securities laws. Such statements are subject to
known or unknown risks and uncertainties that may cause actual results to
differ materially from those anticipated or implied in the forward-looking
statements. Investors are encouraged to review the "Risk Factors" section of
the Management's Discussion and Analysis in the Company's most recent Annual
Report and interim reports for a discussion of risks that could affect the
Company's operations and financial results. Forward-looking statements are
based upon management's assumptions, expectations and estimates at the time
that such statements are made. Pulse does not update forward-looking
statements should circumstances change or management's assumptions,
expectations or estimates change, except as required by law.

For further information:

For further information: Douglas Cutts, President and C.E.O, Tel: (403)
237-5559, Toll-free: 1-877-460-5559, E-mail: info@pulsedatainc.com, Please
visit our website at www.pulsedatainc.com

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Pulse Seismic Inc.

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