Provincial healthcare groups support National Non-Smoking Week

    Collaborative program offers support to those who want to quit

    TORONTO, Jan. 19 /CNW/ - National Non-Smoking Week is January 18 to 24
and Ontario's leading healthcare associations want to help you quit using
tobacco. The Clinical Tobacco Intervention (CTI) Program is a collaborative
effort between The Ontario Medical Association (OMA), the Ontario Dental
Association (ODA) and the Ontario Pharmacists' Association (OPA) designed to
help healthcare professionals assist their patients in their attempts to quit
    "Many people begin the new year with resolutions to stop smoking," says
Dr. Larry Levin, President of the ODA. "As primary healthcare providers,
physicians, dentists and pharmacists are trusted and viewed as credible
sources of health information that can play a vital role in helping
individuals become smoke-free."
    The founding members of CTI continue to express concerns about tobacco
use and its negative health effects on patients. The CTI program was created
in 2000 to educate and support physicians, dentists and pharmacists in
providing their patients with the tools and knowledge necessary to become
    "Smoking causes heart and lung disease and is responsible for
approximately 13,000 deaths in Ontario each year," says Dr. Ken Arnold,
President of the Ontario Medical Association. "Deciding to quit smoking can be
a life-saving decision and your doctor can help you come up with a viable and
effective plan."
    Through CTI, practitioners in Ontario can provide their patients with the
tools to enable a commitment to tobacco cessation activities. This is
accomplished through the dissemination of education materials, joint
continuing education programs, ongoing support and patient follow-up.
    "Pharmacists are accessible in communities across Ontario and provide
expert advice in medication management," says Tina Perlman, Chair of the
Ontario Pharmacists' Association. "They are readily available to assist
patients in initiating a smoking cessation program and monitoring them to
ensure the best results possible."

    Created in 2000, the CTI program is active throughout the year. It firmly
believes that National Non-Smoking Week is one of the best times of the year
to consider smoking cessation and is committed to enabling patients, through
their healthcare providers, to revisit their quitting goals and take the first
step towards becoming smoke free.


    What is the CTI Program?

    The CTI Program is a co-operative effort between the Ontario Medical
Association (OMA), the Ontario Pharmacists' Association (OPA) and the Ontario
Dental Association (ODA). CTI provides a systematic approach to help medical,
dental, and pharmacy professionals assist their patients to stop using tobacco
    CTI provides an evidence-based approach to enhance the tobacco cessation
interventions of health-care practitioners, namely dentists, physicians,
pharmacists, and their support staff, through the dissemination of education
kits and continuing education programs. Each association works to increase the
awareness, role, and quality of the CTI program delivery to their members.

    Why is CTI Important?

    Smoking remains the number one preventable cause of death and disease in
Canada. It is estimated that smoking prematurely kills three times more
Canadians than car accidents, suicides, drug abuse, murder and AIDS combined.
Research indicates that healthcare professionals can play a significant role
in patient smoking cessation efforts and that patients themselves are
receptive to such advice and assistance.

    Why Dentists, Physicians and Pharmacists?

    Why do patients look to their healthcare providers for advice and support
with tobacco cessation? There are some very good reasons:

    -   The majority of people who smoke see their dentist, physician or
        pharmacist at least once a year

    -   The public sees their dentist, physician and pharmacist as the most
        credible source of health information and rely on advice from these
        health care professionals when managing their health

    -   Dentists, physicians and pharmacists have an extended knowledge of
        smoking/tobacco cessation

    -   Tobacco use has been associated with a range of oral diseases, from
        gum disease to oral cancer. As experts in oral health, dentists are
        able to provide best practice in brief but effective interventions to
        patients in all stages of the quitting process

    -   As experts in stop-smoking medications, pharmacists are able to
        assist you in the correct administration of these drugs

    -   As primary health care providers, physicians understand the full
        breadth of smoking related illnesses and can provide you with support
        as well as a variety of stop smoking options.

    -   These professionals can also refer patients to other cessation
        programs like the Canadian Cancer Society's Smokers Help Line

    Ask Your Healthcare Professional

    So how does CTI help you? By educating and informing your health care
provider about the best ways for patients at any stage of the quitting
process, the CTI program provides increased opportunities for you to find
support and assistance you need to quit tobacco for good!
    All physicians, dentists and pharmacists in Ontario have access to the
CTI Program through their professional association which provides
practitioners with training, intervention strategies and resources to include
tobacco cessation practices with patient care.
    A health care professional you trust can be the key to quitting tobacco
when you are ready. They have access to resources and understand the various
types of strategies that can increase your chances of quitting. Next time you
are in for an appointment - ask them about how they can help you with tobacco
cessation, or if they know about the CTI program. Check us out at

    The CTI program is a co-operative effort between the Ontario Medical
Association, the Ontario Pharmacists Association and the Ontario Dental
Association. CTI provides a systematic approach to help physicians, dentists
and pharmacists assist their patients to stop using tobacco products. Funding
for this program has been provided, in part, by the Government of Ontario.

For further information:

For further information: Rui Estevao, ODA Media Relations, (416)
355-2278 or Bonnie Dean, ODA Media Relations, (416) 922-3900, ext. 3305.

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Ontario Dental Association

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