NEW YORK, June 13, 2011 /CNW Telbec/ - PROJECT is thrilled to announce its collaboration with Nick Wooster, famed men's fashion consultant and internet phenomenon. As PROJECT's Creative Advisor for the new Men's Collections initiative, the iconic Wooster will curate an experiential, tailored installation for PROJECT Las Vegas taking place August 22-24 at Mandalay Bay.

"From the moment PROJECT called, I knew that I had to work with them, so I just said yes," said the Manhattan-based Wooster, who most recently held the title of Men's Fashion Director for Neiman Marcus and Bergdorf Goodman. "[PROJECT President] Andrew Pollard's leadership and rock star team make this an opportunity too interesting to pass up. I really believe we will create something special that makes coming to Vegas in August a very worthwhile trip for everyone."

As modern men look to combine both heritage and innovation in their personal style, urban gentlemen worldwide will appreciate Wooster's uncanny ability to pinpoint and reinvent the contemporary market's most relevant trends -- while instinctively referencing menswear's classic heritage. As such, Wooster's experiential Men's Collection installation will feature lifestyle brands and concepts that reinterpret key staples with those new, interesting details that help define a man's identity.

"Nick Wooster is both brilliant and influential," said PROJECT President Andrew Pollard. "He's full of original, authentic ideas and his personal style is a legacy in itself. We're thrilled to be working with him and are certain this relationship will create a wonderful collaboration at PROJECT Las Vegas, and also inspire many modern men."

Launched in 2003 and held bi-annually in New York and Las Vegas, PROJECT is the world's preeminent contemporary fashion event. PROJECT features the most directional brands and attracts the most influential retailers in the global marketplace; uniting them in a dynamic and community-focused atmosphere. For more information, please visit


For further information:

For more information on PROJECT, kindly contact ZOÏ Agency: 
Maria Varvarikos
Tel. 1.888.551.5119
Tel:  001.514.282.9888 x 21
Cell: 001.514.570.5034

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