Princess Cruises Debuts New 'Ultimate Ship Tour' with Launch of Ruby Princess

    Rare Behind-the-Scenes Access Will Give Passengers Exclusive Insider's
    of Ship Operations

    SANTA CLARITA, Calif., Sept. 2 /CNW/ -- Most cruise ship passengers are
aware that behind the scenes of their relaxing cruise vacation there's a
bustle of activity to deliver an excellent experience, but few have gotten an
up-close look at these inner workings.  This will change in November with the
debut of Ruby Princess as Princess Cruises introduces an industry first, The
Ultimate Ship Tour, an exclusive opportunity to experience an array of "back
of house" areas that are key to a ship's daily operations.
    This pioneering concept will give passengers the unique opportunity to
explore beyond the public areas with visits to the ship's engine control room,
medical center, print shop, laundry, photo lab, bridge and other spaces for a
rare insider's view of many areas typically seen only by the ship's crew.
Participants will also receive a variety of themed mementos at many of the
stops along the route.
    "This tour is really the ultimate opportunity for some of our passengers
to get a very unique view of the new Ruby Princess, and meet some of the
ship's senior officers in their working environment," said Jan Swartz,
Princess senior vice president.  "I'm sure people will be amazed at what goes
into running a city at sea, particularly since our onboard staff makes it
appear so easy."
    The Ultimate Ship Tour lasts approximately three hours, and will be
offered once or twice per cruise on a sea day.  Space is limited for the tour,
which will be available for $150 per person, and can be reserved onboard at
the Passenger Services Desk.  Following its debut aboard Ruby Princess, the
program will be introduced aboard all Princess ships.
    The innovative tour will feature:
    Back Stage Area -- Passengers start the tour with a glimpse behind the
glitz in the Princess Theater, home to Princess' sparkling stage productions.
They'll meet the cast and production staff, who will show them all that goes
into making sure the show goes on night after night -- including costumes and
dressing areas, scenery and technical operations such as lighting and sound.
    Galley and Food Production Areas -- In the galley, guests will meet the
executive chef, learn about the process of providing thousands of passengers
meals each day, and see the inner workings of the ship's kitchen areas while
enjoying a glass of French champagne, caviar and canapes.  In addition,
passengers will get a peek into some of Ruby Princess' vast food storage and
production areas, each specially equipped and temperature-controlled for a
specific type of food.  Each guest will also be presented with an official
chef's jacket.
    Engine Control Room -- At the center of the vessel's mechanical and
electrical systems, the engine control room is where the ship's technical team
monitors everything from the operation of the ship's propellers to the water
supply in each stateroom.  Participants will meet the chief technical offer
and his staff who will explain the numerous functions overseen by the control
room, including the vast amount of power generated to operate Ruby Princess.
    Print Shop -- Passengers will see where their daily Princess Patter,
among other things, is produced.  The ship's printer will meet the group and
demonstrate the printing equipment and explain which materials passengers see
each day are printed right onboard Ruby Princess.  To mark their visit, each
passenger will receive their own set of personalized stationery printed on
    Photo Laboratory -- Princess was the first cruise line to go completely
digital, and each ship operates a full photo lab with the latest in digital
printing equipment.  The group will meet the Ruby Princess photo staff and
learn how they manage the thousands of pictures taken and printed each day.
Participants might even see their own smiling faces print out during their
    Medical Center -- The ship's doctor will meet the group to show them the
state-of-the-art medical facilities, including treatment rooms, laboratory
facilities, intensive care unit, and digital x-ray system.  Participants will
learn how the ship's doctors and nurses -- all full-time maritime medicine
specialists -- keep both passengers and crew healthy and handle medical
emergencies.  They'll also learn about the most common reasons passengers
visit the medical center.
    Main Laundry -- Ruby Princess' onboard laundries operate 24 hours a day
to wash tons of passenger and crew linens, towels, and clothing -- including
more than 20,000 towels a day alone.  Here visitors will meet the laundry
master and will see this impressive operation in action.  Participants will
also receive a luxurious bath robe usually reserved for suite passengers.
    Funnel -- The group will then travel to the upper most deck of the ship
to join the staff captain for the opportunity to peek inside the ship's funnel
area high atop Ruby Princess, where they will be treated to spectacular views
of the ship and the surrounding ocean.
    Bridge -- The tour concludes at the ship's command center, where
passengers will meet the captain and his bridge team and learn about the
state-of-the-art navigational equipment and safety systems aboard Ruby
Princess.  Passengers will also take in the dramatic front-of-ship views from
the bridge's wraparound windows, while they enjoy special refreshments and
pose with the captain at the ship's wheel for a complimentary photo.  The
framed photo and a tour completion certificate signed by the captain will
later be delivered to each participant's stateroom.
    Additional information about Princess Cruises is available by visiting
the company's website at

For further information:

For further information: Karen Candy of Princess Cruises,
+1-661-753-1540, Web Site:

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