President of Iceland Assumes Patronage of Driving Sustainability '08 - Focus This Year: The Coming Electric Vehicle Revolution

    REYKJAVIK, ICELAND, Aug. 12 /CNW/ - The President of Iceland,
Mr. Slafur Ragnar Grimsson, will inaugurate Driving Sustainability '08, an
exclusive international platform for sustainable energy solutions for
transport, at Hilton Reykjavik Nordica, Iceland, on September 18 & 19, 2008.
    Invited as special speaker, the world famous aeronaut and psychiatrist
Dr. Bertrand Piccard will deliver a keynote on his global vision for
sustainable mobility embodied in his Solar Impulse
( project of flying around the world in a solar
powered airplane.
    This revolutionary project is a leading symbol for the entire
transportation sector and beyond of the means of renewable energy use, new
high technologies, ultra-lightweight materials, and advanced energy storage
and efficiency.
    Toyota, Ford, and Mitsubishi will present different paths towards
sustainable mobility. Better Place, Dong Energy Denmark, and
Vattenfall Energy Sweden will share their vision for green energy in
transport, and their immediate plans for charging infrastructure for plug-in
and electric cars in co-operation with Volvo, Saab and Renault.
Mitsubishi Heavy Industries will talk on the role of vehicles in the
sustainable energy infrastructure.
    "Increasing the share of clean energy globally and making personal
mobility more sustainable are two tremendous challenges we face today," says
Slafur Ragnar Grimsson, President of Iceland and Patron of
Driving Sustainability.
    "This will benefit not only our environment but also the economy. The
Icelanders who will buy electric cars in the coming years can reload them
during the night for a few dollars. Compared to the cost of filling up your
cars at the petroleum station today, these will involve enormous savings for
ordinary people and the entire nation. I am therefore pleased to be able to
give my support to initiatives focusing on energy solutions such as the
Driving Sustainability conference," says Mr. Grimsson.
    Yet-Ming Chiang, co-founder of A123 Systems and Professor of
Materials Science & Engineering at MIT will brief participants of the
Reykjavik conference on the most recent developments in automotive batteries
and the coming electric vehicle revolution. Joel Swisher, Senior Fellow at the
Rocky Mountain Institute gives the audience an insight into the next
generation utility: renewable generation, energy efficiency and plug-in cars.
    Bill Dubé, creator of Killacycle, ( the most
powerful electric motorcycle in the world, will present the design and
potential of high performance electric vehicles, and Chris Paine, director of
the documentary film Who Killed The Electric Car will tell the story of the
death and resurrection of the electric car. Chinese carmaker JiaYuan Electric
Vehicles will talk about the present status and prospects of EV's in China.
    Several electric vehicles; cars, motorcycles and bicycles and Iceland's
first plug-in hybrid will be on display at the venue.
    One hundred percent of Iceland's electricity generation comes from
renewable energy and the country is the world's leading nation in utilizing
renewable energy with 80% of its total energy consumption from hydro- and
geothermal sources. The remainder, mostly fossil fuels, is consumed by the
transport and fishing sectors; the next target for system change towards a
100% sustainable energy society.
    The City of Reykjavik, Landsbanki and Icelandair host
Driving Sustainability '08. Government sponsors are the National Energy Fund,
and the Ministries of Industry, Communications, and Environment. Industry
sponsors are Toyota, Reykjavik Energy, Mitsubishi and N1, the largest fuel
distributor in Iceland, which has just announced its plan for a nationwide
network of refueling stations offering biogas, ethanol and electric charging
in addition to diesel and gasoline. The Embassy of Sweden in Iceland is a seed
sponsor of this event.

    FTO Sustainable Solutions/Framtiarorka ehf organizes
Driving Sustainability, a platform for visionaries, policy makers and leading
companies to confer on the present and future trends in sustainable mobility.
FTO is a consulting based business that takes an active role in the
implementation of solutions that lead to sustainability.
    Driving Sustainability takes place in Reykjavik, Iceland on September 18
& 19, 2008. For further information on speakers, agenda and registration

    Note to editors: Media are invited to follow the opening speech on
September 18th, beginning at 09h05 and the conference proceedings.

For further information:

For further information: For interview requests please contact Ms.
Berglind Johansen at, mobile: +354-861-2070

Organization Profile


More on this organization

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

CNW Membership

Fill out a CNW membership form or contact us at 1 (877) 269-7890

Learn about CNW services

Request more information about CNW products and services or call us at 1 (877) 269-7890